UpDownForward.com - Human Behavior + Personal Develpment Tools & Coaching

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por Propietario del proyecto el miércoles, 23 de abril de 2014

One thing to keep in mind as you submit your design: It is my preference to have one unitary logo that integrates seamlessly with the words (UpDownForward) as opposed to say a logo/image off to the left with words beside on the right.


I''m looking for creative ways to combine words+image into one single message that drives the point home without forcing the users to have to think twice (once to process the image and once to process the words).


por Propietario del proyecto el jueves, 24 de abril de 2014

Wanted to provide some additional feedback to all designers based on some trends that I''ve seen so far.


What I Have Liked Most:
  - Darker/bolder colors in the grey/blue hues vs lighter
  - Proper Noun Capitalization (vs all lower or UPPER case)
  - Sleek and elegant fonts (sans-serif) 
  - Creative use of arrows incorporated into or around the letter/word design
  - A few of the best designs I''ve seen so far created 2 versions of the logo. One with just the words and another above with just a creative use of the initials UDF
  - There are a few exceptions, but in general, I''ve liked the ones with 2 different colors vs 3

What I Have Liked Least:
  - Embedding arrows inside of the spaces of letters like ''O'' ''D'' ''P''
  - Big blocky letters (usually due to being all caps)
  - Letters of words too cramped together
  - Small little icons at the beginning of the words ''UpDownForward''...not interested. Am looking for something integrative not two separate entities
  - Only 1 color or different shades of the same color

Thank you again for your interest and submissions, I promise to take care and provide feedback on every one.

Jason


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