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What makes a good logo design?

A good logo is distinctive, appropriate, practical, graphic, simple in form, and conveys an intended message. There are five principles that you should follow to ensure that this is the case (in no particular order):

  1. an effective logo is simple, 
  2. memorable, 
  3. timeless, 
  4. versatile, and 
  5. appropriate

You can view some of the winners to get a feel for Logo Design on our Logo Contest page.

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