Innovative, minimalist, logo for fashion intelligence platform

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Este cliente recibió 90 diseños de logo de 25 diseñadores. Eligieron este diseño de logo de Vetroff como el diseño ganador.
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Resumen de Diseño de Logo
Hello guys,
I started building a blog called 'StreetVibe', which discusses themes from street style photography to the business side of fashion and in general challenge the typical fashionista blog. I am looking for a smart, versatile logo design that can inspire my following.
Colour theme: I would like it to be black but also have the same version in white or grey. Even if it's style/fashion driven please no pink or girly colours :)
In general my aesthetic is minimalist, Scandinavian, less is more. However, I treasure a good, innovative typography that stands out by itself.
I have been brainstorming some ideas but this does not mean you guys can't run wild with your imagination.
For all ideas I provide examples of font, faces etc. that I like, to help you get inspiration.
Ideas: 1. the initials "s" and "v" and underneath in small print StreetVibe.
I am looking for a cool typography smth classy that I don't see everywhere.
2. along with streetvibe I am thinking of a character to represent the brand.
a. a graphic design of a lion face and underneath written StreetVibe and in small fonts fashion intelligence. It might be too much but I would need to see it.
b. graphic gemstone same text underneath.
c. a pattern that looks like herringbone fabric. Within the fabric a rectangular space with StreetVibe written and underneath the fabric pattern continues. In total looking like a rectangular logo. I can explain this one more.
3. combination of "s" "v" in one logo, streetvibe underneath.
Objetivo del mercado(s)
people who work on the business side of fashion
street style enthusiasts
male driven
bloggers
stylists
Tipo de industria / entidad
Graphic Design
Texto del logo
StreetVibe, fashion intelligence
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)



Logo con personaje
Logo con ilustración o personaje


Logo con siglas
Acrónimo o logo tipográfico (solo texto)



Estilos de fuente para usar
Gustan otros estilos de fuente:
- Helvetica
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- innovative typography
- black, grey, white or rose gold
- a graphically designed character e.g. lion head, gem or herringbone texture
Agradable de tener
- creating an interesting design out of the words street vibe; make the vibe part look vibrant.
No debería tener
- no intense bright colours e.g. pink, turquoise
- no font from or inspired by Word