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Logo Design Project for New Liquor Brand/Company
¿Quieres ganar un trabajo como este?
Este cliente recibió 88 diseños de logo de 25 diseñadores. Eligieron este diseño de logo de masher como el diseño ganador.
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- Garantía
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US$400
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88 diseños
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25 diseñadores
Resumen de Diseño de Logo
We need a logo for a new liquor distillery/liquor master brand.
The logo will appear on corporate communications materials, liquor packaging (labels, secondary case pkg, etc.),
We see the brand being clean/fresh, sophisticated yet approachable, multifaceted (a logo that would work across multiple spirit lines, i.e. vodka, bourbon, tequila, etc.).
We would be open to these logo styles- wordmark, wordmark/abstract combo, or similar.
Logo color is secondary in importance as on liquor packaging, white is predominant so it stands out. However, we would possibly use more color on corporate communications, etc., so colored logos are acceptable.
The final design should allow for usage across all business areas, including bottle labels, embossed bottle stamping, premium items (caps, shirts, etc.), signage, corporate communications, etc.
Thanks for your interest in this project and we look forward to being surprised by your creativity.
Actualizaciones
Hello, I have just added some images of a semi-proprietary bottle we are looking to use for the brand. We would emboss the logo on the side (either vertically or horizontally- TBD), then either use painted on/serigraphy label or pressure sensitive (depending on the final detail of the package design).
Added Thursday, March 21, 2013
Project Deadline Extended
Reason: Not getting enough ideas.
Added Tuesday, March 26, 2013
Project Deadline Extended
Reason: Holidays got in the way...and need more time for focus group.
Added Tuesday, April 02, 2013
Project Deadline Extended
Reason: Have been on Spring Break vacation for 2 weeks and haven't had the opportunity review new designs and complete decision.
Added Monday, April 15, 2013
Objetivo del mercado(s)
Target market would be consumers of other mid-upscale liquor brands, including Patron, Skyy Vodka, Maker's Mark, and other currently hip spirits.
Tipo de industria / entidad
Communications
Texto del logo
URBAN- for brand logo; URBAN DISTILLERS- for Distillery/Company
Estilos de logo de interés
Logo con emblema
Logo contenido dentro una forma / figura
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The Logo must have oomph/appeal at the shelf level. The liquor business is a very competitive environment and the logo must reach out to a prospective purchaser and capture their attention.
No debería tener
- While the name URBAN suggests inner city graphics such as graffiti, etc, we want the logo to appeal to all races, creeds, sex, etc. So, let's shy away from too specific of urban lifestyle please.
