Glow in the Dark Lace Lingerie needs a packaging design

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Resumen de Diseño de Empaque

BRIEF: DESIGN A PACKAGING SLEEVE FOR WOMEN’S LINGERIE LABEL

Kindly look at our website: www.luminoglow.com
Our lingerie collection is made from lace that glows in the dark.
We are hoping you can create a packaging sleeve that wraps around a black shiny packaging box.

We are asking you to design a sleeve to wrap around the black shiny box to display the product in retail stores. We would love this to be vibrant and exciting and with colours that really stand out! The products will be displayed hanging on a stand.

Front of the sleeve:
Each style will have its own individual identity name: i.e. “Love Me”, “Kiss Me”, “Hug Me”, “Touch Me” “Adore Me” etc etc..(E.g. Bra will be "Love Me", Thong will be "Kiss Me", Chemise will be "Hug Me" etc etc)

Final design should communicate that we have an irresistible, sexy, fun, happy and classy lingerie product!

Our logo should appear on the front of the sleeve as well as an image of the garment in daylight, both images are attached.

Back of the sleeve.

• Image of the garment with the lights off, image is attached.

• Including text that says “Lingerie that says want me, adore me even in the dark....”

• Leave a small area blank at the bottom of sleeve to have garment name/style code/barcode printed

Happy to answer questions along the way: jan@luminoglow.com.au
Many thanks in advance
kind regards
Jan Hawley
Director/Australia HQ

Objetivo del mercado(s)

18 - 40 year old males and females

Tipo de industria / entidad

Lingerie


Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Requisitos
Debes tener
  • LuminoGlow Logo
  • Front of sleeve image with lights on
  • Back of sleeve image with lights off
  • Must look colourful, appealing and sexy
Agradable de tener
  • Splashes of fun colour
  • Great modern fonts
  • Will be sold in lingerie stores so also needs to look appealing
  • The black shiny box needs to be seen at both sides of the sleeve so the sleeve does not cover 100% of the box.
No debería tener
  • Sleeve should not be busy or crowded or tacky glow in the dark type stuff

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