PACKAGING for a new Kids TOOTHBRUSH

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Este cliente recibió 28 diseños de empaque de 6 diseñadores. Eligieron este diseño de empaque de pivotaldesign.biz como el diseño ganador.
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Resumen de Diseño de Empaque
Looking for new packaging for our new Bounce Up Toothbrush
New Brand that needs to be developed is called 'Pop-Pals'
This will require:
A NEW LOGO FOR 'POP-PALS'
A TEMPLATE PACKAGING THAT CAN BE USED THROUGH-OUT THE RANGE OF 4 / 6 STYLES OF BRUSH
ONE PRINT READY PACKAGING FOR THE ELEPHANT EDITION ( see Haily the Elephant on Brush buddies website)
For this contest I would like one style complete. That of the Elephant. See attached photo. Having looked at our competitions website you can chose the size of the blister packaging. Keep a similar shape but I don't want quite as big as the current packaging. I will then ask the manufacturer to create this new size.
The range are bounce up toothbrushes.
A company in the USA uses the same mould to make their toothbrushes. You can see their link here. I need our packaging to be our own brand and I think we can do better than what they have done ( HA! A challenge...). I have also attached an image of their packaging.
http://www.brushbuddies.com/brush-b…gory.html#
As you can see the toothbrush is unique because the head pops out. This must be very clear on the packaging
PACKAGING NEEDS TO BE EXCITING, KIDDY AND HELP EXPLAIN THE PRODUCT
I also would like to have this range feel relevant to the other two that Stand up and Smile currently produce. It would be nice if they were vaguely recognisable. Therefore use our Stand up and Smile Blues at some point and make sure the Logo is on as well as a similar font has been used. i have attached examples of our other packaging and logo.
Objetivo del mercado(s)
Kids and their Mothers. Needs to really say ' Grab - me' on a very busy shelf ( this product will be on shelves round Europe)
Tipo de industria / entidad
Retail
Texto del logo
Pop-Pals
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Some imagery on the front of the packet that shows how the toothbrush works
- Just like the other brands we do I would like a consistent and recognisable top of the pack so that even if the animal changes, the top is still recognisable as our brand
- A background that suits the individual toothbrush. In this case, the elephant
- Stand up and Smile logo on the front
- Extra soft written somewhere
Agradable de tener
- Certain key words and phrases:
- 'Another Stand up and Smile production' written somewhere
No debería tener
- Cannot be dull and dated!
Archivos
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Total
NZ$390
Fecha límite del proyecto
28 oct. 2015 07:55:14 UTCUpgrades del proyecto
Proyecto(s) incluido(s)
- ofreciendo NZ$230 por el diseño de logo al ganador