Logo required for a young & fun bakery in London, UK
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Este cliente recibió 46 diseños de logo de 28 diseñadores. Eligieron este diseño de logo de Mandy Illustrator como el diseño ganador.
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A bit of background of the project, I am a home baker based in London (UK) with a passion for trying out new recipes and unconventional flavours. Recently I have been selling my baked goods through word of mouth with increasing demand and i think it is now a good time to put a face to the brand by having a logo.
The brand name will called "Baken".
The current product range is limited but is mostly under the "luxury" category. For example, over 90% of orders are for different variations of macarons. Going forward, the product range will be expanded in other luxury items (e.g chocolate truffles)
I would like to see designs which reflect my passion for baking. Some key themes are: Young, Fun, Scientific / Experimental, Playful, British / London.
Please note, unlike many luxury patisseries in London, Baken is not a traditional brand that plays on its heritage but is instead young and innovative. Therefore the logo should reflect this.
Objetivo del mercado(s)
Young professionals (e.g lawyers, business, designers, etc) with disposable income in London and other big cities. Most customers have been female so far, so logo must appeal to them. However, it is my preference that the logo is not too feminine.
Tipo de industria / entidad
Bakery
Texto del logo
The brand name will be "Baken"
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Logo
Agradable de tener
- Variations of the logo in different tones and colours. This will be useful for later when the logo is used for different things like website, business cards, labels, packaging, etc.
No debería tener
- A design which is based on heritage.