Fathom CrossFit wordmark logo
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Este cliente recibió 85 diseños de logo de 32 diseñadores. Eligieron este diseño de logo de HexSeven Designs como el diseño ganador.
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Resumen de Diseño de Logo
Logo is for a CrossFit gym and will be used on all branding, merchandise, and designs. Gym owners are bold, edgy, and probably more branding and aesthetically conscientious than most "garage" style CrossFit gyms (CrossFit video: http://www.youtube.com/watch?v=mlVrkiCoKkg).
This is my inspiration/branding Pinterest page: http://pinterest.com/zirksd/branding-board/
Please use the uploaded logo examples as your guide. Here are the specific aspects of these logos that I like:
- Fuel Logo: classic and bold design.
- Local Coffee Logo: scripted logo with secondary "coffee" in different font, as well as the hash marks to give the logo depth.
- Raen Logo: Script sytle, clean and bold.
Colors:
- Black (sometimes a grey may be substituted)
- Aqua/Mint (between 5DFCD5 and 8CFFE6)
*will most likely use the logo in the black version, but may include the aqua for specific marketing*
I will consider hiring the winning designer for more branding work.
Objetivo del mercado(s)
Teens to adults; mainly 21-35
Tipo de industria / entidad
Gym
Texto del logo
Fathom CrossFit
Estilos de logo de interés
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Must be:
- Bold
- Distinctive
Words on the Logo:
- "Fathom" should be the main focal point (gym will be known simply as "Fathom," but sometimes as the full name with CrossFit).
- "CrossFit" should be smaller, in a different font, or style, and should draw less attention.
Additional words that may be used, but don't need to be:
- San Diego/SD
- California/CA/Cali
Agradable de tener
- May have aspects of: Vintage, Authentic, Nautical
No debería tener
- - Cartoonish look
- Look like clipart