Ad Design for Hong Kong’s Most Popular Hostel

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Contest winning design

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Este cliente recibió 38 diseño de publicación de 16 diseñadores. Eligieron este diseño publicitario de Simon Hon como el diseño ganador.

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Resumen de Diseño Publicitario

THE COMPANY:
Yesinn was found by a passionate traveler in 2005. We aim to provide the most valuable, relaxing, and comfortable environment for backpackers and travelers. Yesinn currently operates in four locations in Hong Kong: Causeway Bay, Fortress Hill, Yau Ma Tei, and Tai Kok Tsui. (Please disregard the Philippines location on the website)

THE AD:
We are looking for a new design for our print advertisement which will be sent to hostels mainly in China (possibly other countries in Asia as well) for display. The purpose is to attract backpackers/travelers to select Yesinn as their accommodation of choice in Hong Kong.

We are looking for designs that are: eye-catching on a wall of posters, youthful, non-wordy, simple, and uses images of our room/facilities in creative ways. We do not want traditional, typical hotel-like advertisement designs.

Good luck and thank you in advance!

Ícono de Información
Actualizaciones

Project Deadline Extended Reason: We would like to allow more time to maximize the number of possible choices. Some general feedback:- Please change the font of “Yesinn/Yesinn Hostel” to Staccato222 BT (file uploaded)- Highly preferred if the award recognitions are included somewhere- If you use any stock images, make sure they relate to backpacking/traveling, as opposed to Hong Kong as a tourist destination- The Chinese translations are a must for the company name, the four locations, and the award recognitions Added Tuesday, December 22, 2015

Objetivo del mercado(s)

Backpackers, travelers

Tipo de industria / entidad

Hospitality


Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Requisitos
Debes tener
  • Ad must be/have:
  • • A3 size
  • • Company name in English and Chinese (Yesinn Hostel / 悅思客棧)
  • • Yesinn Logo (file below)
  • • Images of our rooms and facilities (or used in some way)
  • o Dropbox link: http://bit.ly/1RbCDzy
  • • The four locations in English and Chinese
  • o Causeway Bay (銅鑼灣)
  • o Fortress Hill (炮臺山)
  • o Yau Ma Tei (油麻地)
  • o Tai Kok Tsui (大角咀)
  • • QR code (file below)
  • • Website (www.yesinn.com)
  • • Able to tell the country is Hong Kong
  • **Any major words/phrases/sentences used must be in English and Traditional Chinese. If unsure if something needs to be translated or how to be translated, please inquire via email.
Agradable de tener
  • • Award recognitions (not a must if they do not fit)
  • o “Most Popular Hostel in Hong Kong” by HostelWorld in
  • 2012 & 2014 (香港最受歡迎獎)
  • o “Certificate of Excellence” by TripAdvisor in 2014 (卓越獎)
No debería tener
  • Ad should not be/have:
  • • Address or telephone numbers
  • • Prices
  • • Images of cliché Hong Kong skyline, tourist attractions,
  • etc. (focus is not about Hong Kong)
  • • Overly wordy

Archivos
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JPG
PNG
TTF
Pagos
1er lugar
US$160
Total
US$160

Fecha límite del proyecto
30 dic. 2015 08:33:22 UTC
Language

Inspiración de Diseño Publicitario
Hostel advertisement design, Event advertisement design, Hospital advertisement design, Wedding planner advertisement design, Surfboard advertisement design, Hotel advertisement, Nutritionist advertisement design, Dental advertisement design, Restaurant advertisement design, Building advertisement design