Brand-driven start-up needs sticker
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Este cliente recibió 28 diseños de sticker de 10 diseñadores. Eligieron este diseño de sticker de hunGarry como el diseño ganador.
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Resumen de Diseño de Sticker
Intrepid TAG Solutions is a new, lifestyle brand company that develops identification and tracking solutions for consumer and institutional markets.
Our entry product is tracTAG - is a tag based a loss recovery system for personal items and equipment.
The attached files show the content required. What we'd like is a highly functional design that is evocative of adventure, fun and has broad appeal. It speaks to their sense of adventure, even if the most adventurous thing the user does is catch the down town bus every day.
The visual of the sticker needs to make consumers feel that the stickers are attractive and functional. There must be minimal barrier to application.
The tracTAG needs to stand out from other bar coded tags yet still communicate the function of the tag in a limited space.
A work in progress, we will be happy to consider engaging the successful designer for work around packaging design and overall branding
Actualizaciones
Thanks for the interest so far. Please realise that the QR Code itself has to be able to be read by a smart phone or similar. The code needs to be about 15 mm x 15mm. Within the size of the sticker itself, it does take up much of the allocated space.
Added Tuesday, July 16, 2013
Project Deadline Extended
Reason: Thanks to all that have submitted designs.
We are undertaking a parallel exercise around the call to action and have updated the text requirements
Can you please view your submission and include text to the following effect
I lost it
You found it
Just scan for
Reward
Tractag.com
Many thanks
Maree
Added Sunday, July 21, 2013
Objetivo del mercado(s)
Broad consumer market .
Tipo de industria / entidad
It Company
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The QR code must be black on white with no overlay or other image / design interference.
The text on the sticker must instruct the user to scan the QR Code and also additional information as follows:
I lost it
You found it
Just scan for
Reward
Tractag.com
The design must be legible and appeal to a broad market
Stickers will be in several sizes. Smallest will be approximately 50mm x 25mm. Other sizes will be proportional to this