Established equestrian site requires a fresh new logo
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Este cliente recibió 42 diseños de logo de 13 diseñadores. Eligieron este diseño de logo de PhilM como el diseño ganador.
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**** Please note that I only want designs submitted from UK based designers****
I need a logo for my equestrian website, Equine Online, which has been online for 11 years.
The new logo needs to reflect the websites shift of direction towards being fully integrated with social media.
The logo should be pared back, cool style, but instantly recognisable as an equestrian site.
The logo needs to work well on all social media channels plus there should be the ability to use an element of it as an avatar. A good example of this is this site where the whole logo is rectangular but the square element works well as a favicon, avatar etc:
http://www.equestriansocialmediaawards.com/
The current logo can be seen here:
http://www.equineonline.net/
Green and gold have been the traditional colours, I am open to examples of alternatives.
I still quite like the styalised horse, the text is dated though. I'm not hung up on any of the current style but the logo must include the brand name laid out as:
Equine Online
.net is optional
The site was established in 2002 and it would be good to incorporate that if possible but no big deal if that's restrictive or fussy.
Any questions please ask.
Objetivo del mercado(s)
Horse lovers aged 20+, international audience. 80 female. English speaking countries. Social media savvy users
Tipo de industria / entidad
Media
Texto del logo
Equine Online or EquineOnline.net (depends on layout)
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- - White background, modern and contemporary feel - attached are some examples of the feel required
- Line drawn, styalised horses only
- Having viewed many samples, '.net' needs to be incorporated into brand name. Happy for Equine Online words to be placed as suitable. i.e.:
equineonline.net
EquineOnline.net
Equine
Online.net
whatever works with design.....
No debería tener
- heavy text, dark colours, current font
'real' shaped horses - styalised prefered
No pegasus, unicorns or fantasy equines