ICANMED (E-learning med school admissions prep company) needs an awesome logo!
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Este cliente recibió 50 diseños de logo de 17 diseñadores. Eligieron este diseño de logo de kimdesigner ( Brilliant Webdesign ) como el diseño ganador.
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Resumen de Diseño de Logo
We need an awesome logo that separates our med admissions prep company from the rest.
We have two products: medical interview preparation and UMAT (https://umat.acer.edu.au/about-umat/introduction)
All other prep companies are all about giving students billions of questions on their websites, charge astronomical fees, no real step by step guides, tonnes of wordy resources (which half are useless), zero student support after payment has been made. There is also no real teaching in the online courses let alone a feeling of encouragement and empowerment for super stressed students. Often the students feel even more frustrated and hopeless after these courses.
ICANMED wants to bring into the market products that do exactly the opposite. We want to help students understand how to excel the UMAT and interview effectively and simply. We will be using video tutorials with discussion functions to support students along their way. We are going to innovate the way we teach by engaging and empowering students.
We want you to be as creative as possible in capturing what we are about. The logo needs to have the words 'ICANMED' (doesn't have to be capitalised at all) and some kind of image that represents it.
We have no colour preference. Think innovative teaching, think student-centric, think support and think simple.
Key phrases 'UMAT shouldn't be so DAMN HARD' and 'INTERVIEW shouldn't be so DAMN HARD' and 'getting into med school shouldn't be so DAMN HARD'
Objetivo del mercado(s)
students at the final year of high school, recent university graduates and parents of the first two groups
Tipo de industria / entidad
Education
Texto del logo
ICANMED (doesn't have to be all caps - whatever looks best and effective in getting the brand guidelines across)
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo con personaje
Logo con ilustración o personaje
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- clean, sophisticated, simple, fresh look - key phrase for brand is 'learning ___name of test____ shouldn't be so DAMN hard' e.g. learning UMAT shouldn't be so DAMN hard.
- another thing that is really important to our brand is the fact that our online courses truly reflect the needs of the students. We've done extremely thorough research in what students want and need in preparation and have made that into a course. So its there to support students on their journey to success. So there is a very personal element to the brand too.
No debería tener
- anything unprofessional and negative that takes away the trust worthy factor of the brand