Logo Design for ELNA FIBER and ELNA POWER
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Resumen de Diseño de Logo
The terms of reference for the change of name and logo of the company ELNA Kabel Ltd. Zagreb (www.elna.hr)
Introduction
The company “ELNA Kabel” has been founded 18 years ago and during this period it has almost completely changed its scope of business, which is the reason why we want to changes name and logo. Cables supply isn't longer main business activity, and the old name has become inappropriate for the presentation of the company.
Today the company is active in two main areas:
Fiber optic business:
a) FTTH network turn-key solutions (concept, design, production of ODF systems and construction)
b) Fiber optic projects (supply of fiber optic cables & OPGW, equipment, accessories and appliances)
Power:
a) Projects in electrical distribution and transport (sales, production and installation of equipment)
b) Energy efficiency (LED, solar power plants)
c) components for Smart grid & Smart metering systems
TASK
Design a logo and overall visual identity in accordance with its new activities.
1. The name of the new company is just ELNA. Word “Kabel” is no longer in use.
2. Company should have two brands for two business areas: a) ELNA FIBER, b) ELNA POWER
3. Proposal of new design should in some way have clearly visible roots in an old logo, meaning that it should grow from it in an evolutionary way. Company long time partners and customers must perceive the change as something that is natural and smooth.
4. New logo design should function well with each of listed brands (FIBER and POWER), as well as with new brands representing new activities company could engage in in the future.
Actualizaciones
Project Deadline Extended
Reason: We need more time.
Added Wednesday, April 27, 2016
Tipo de industria / entidad
Telecommunications
Texto del logo
ELNA FIBER and ELNA POWER
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.