Image to promote the launch of new dog accessories.

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Este cliente recibió 22 diseños de ilustración de 8 diseñadores. Eligieron este diseño con ilustración de David R. Tabullo como el diseño ganador.
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Hi,
I would first like to give designers an idea of the type of products this design aims to promote.
The products are a range of dog accessories, which are collars, harnesses and leads. They are reflective, colourful, durable, and are inspired by the outdoors, especially winter and winter sports.
The project is to create an image to launch a promotion advertising the reflectiveness and vibrant colours of the new products with the added outdoor adventure/wilderness feel they are built for.
A rough sketch has been added for designer to get a better idea of the direction I was aiming for.
Sketch overview:
The wolf is running from a helicopter. The helicopter searchlight beams onto the wolf, which is wearing a harness. The Helicopters light reflects the harness, which then creates the Northern Lights.
Part of my logo is also created by the reflectiveness of the harness, and incorporated into the Northern lights.
Also in the sketch I have drawn a harness on the wolf to give you a rough idea of how the real product will look on a pet dog.
I have added two images, as the colours and some details didn’t show up as well on the full picture when scanned.
Notes/design requirements:
1: The wolf photo in the attachments must be used in the final image, and if you could create the harness, helicopter and Northern Lights that would be great.
2: I have also attached my actual logo for you to see, as my drawing is not the best. I know the logo is blue, but when incorporated into the image it would need to make up part of the Northern lights, or perhaps emerging though the lights colours. Designers can use their creativeness for what they think will look good
3: To give you an idea of the angle and style of the helicopter I have attached an image. This actual image cannot be used or copied as I have not licenced it, but will give you an idea of the darker colour/vague outline for the helicopter I thought would suit.
4: Similar to the helicopter image I have attached another for the Northern lights which can't be used, but will give some ideas for the final image.
I am happy for designers to input their own ideas or features. For example more snow on the ground or trees. The wolf and helicopter don’t have to be the exact size or positioning as in the sketch, but it let's you see the direction I would like the final image to be similar to.
Many Thanks,
Objetivo del mercado(s)
Anyone who is a dog owner and loves to adventure of the outdoors with their K9 companion.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
No debería tener
- The attached images for the helicopter or Northern lights must not be used in the final image as I have not licensed them. They are there as guidelines for colours, angles and shades.