40 years young business seeking evolution - New logo, New era Time to evolve
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Este cliente recibió 50 diseños de logo de 18 diseñadores. Eligieron este diseño de logo de Yudi como el diseño ganador.
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Resumen de Diseño de Logo
Since 1974 we have collaborated with acclaimed builders, architects and designers to create and deliver smart, award winning, and innovative lighting solutions in both the Commercial and Residential markets
Fostering relationships with hands-on electrical and construction experience, we’ve combined the most fundamental elements of lighting together and technical know-how.
Understanding the possibilities within building specifications and architectural design has been crucial to delivering precise solutions and remains our strength
Consult, order, deliver. That’s the simplest way to describe our process. Always present and available to meet on-site and provide follow through to building completion is a signature difference in our process. Like you, we always want to do our best work.
www.l-t.com.au
The commercial section is were 80% of our work is derived, this is to be the focus moving forward in the future. The residential market is currently being phased out.
Our main focus is in the evolution of the current logo, to move away from the roots of this design but still keep our pedigree feel that has been with us for a long time.
The company name is slightly misleading "Lights N Tracks" it creates confusion about our identity and what we sell, we would look at abbreviating the name or pushing the name into the back ground slightly. As the name is well known in the industry and clientele so we must stay true to our roots. But over time possibly have people relate us to a logo more than a name.
The company is professional but approachable, the new design needs to keep within this professional feel.
Objetivo del mercado(s)
Builders, Commercial Lighting, Architectural Lighting, Designers, Architects
Tipo de industria / entidad
Business
Texto del logo
As described above and attached
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Elements of the old image
No debería tener
- Cheap images