Residential Mortgage Leader needs Wordpress Design
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Este cliente recibió 88 diseños de Wordpress de 15 diseñadores. Eligieron este Diseño Wordpress de OM como el diseño ganador.
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Resumen de Diseño Wordpress
Looking for a home page website design for a client. We develop using the WordPress platform and would prefer the design be at least loosely based on an existing WordPress template. Attached files have many notes from our creative brief with client. The site must be responsive. Approved, basic wireframe attached. There is room for interpretation.
Existing web site: http://www.angeladeaton.com/
The Angela Deaton Team relies on strong systems to deliver an on-time, done-right, friendly experience. Angela offers mortgages and refinancing services throughout the United States. She is a successful Prime Lending agent who strives to be an active part of her community. She would like to focus the site on her team, rather than just her.
Difference makers...
When you work with the Angela Deaton team you get a high level of expertise and a friendly experience.
She has amazing credentials. Angela is widely recognized as a top producer for her company, and has earned a number of awards and honors for her customer service.
Angela's team is very engaged and enjoys sharing social comments or photos from their community.
Imagery:
* Friendly, warm imagery, preferably of her team or an image to represent her team
* Clean and crisp
* Professional / Experts in mortgage and refinance
* Clean / Good use of white space
Actualizaciones
When possible, please use imagery from the DFW area. The client mentioned they would prefer not to see stock images. Thanks.
Added Wednesday, September 11, 2013
Amend that- creative use of stock images, however, is fine. A few designs have used stock imagery, but in a well-considered manner.
Added Wednesday, September 11, 2013
We added some photos and graphics that are local. We are Dallas / Ft. Worth, Plano, Frisco, Texas. We also added some examples of photos to use for the "In the Community" area. Stock photos of business folks just doesn't fit there. Thanks!
Added Friday, September 13, 2013
Objetivo del mercado(s)
They service a lot of builders, but also work with homeowners. Their typical client is usually a woman searching for mortgage services online. She typically has a family and may refer her husband to Angela's team. Keep in mind, however, they also see a number of other scenarios. Most of their clients are middle to high-end borrowers.
Tipo de industria / entidad
It Company
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Design should be developed using program such as Photoshop or Fireworks or Illustrator as last preference. Ideally, the design would be based on an existing responsive WordPress theme, which we would customize. You must include the name of the target theme. The footer should include lots of space for disclaimers and legal language. Site navigation should include these choices: "Home, About, Builders, Mortgage Info, Approval, Blog, Contact"
Agradable de tener
- Blog, social media and photos area. Use of the already approved style prototype with colors and fonts (Lato- a Google font, Times New Roman and Cookie-a decorative Google font). However, we are open to interpretation.
No debería tener
- Hard to read fonts or a lack of white space.