• US$160

• 56 diseños

• 28 diseñadores

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Resumen de Diseño de Logo

I need a logo - one with good typography.

The logo will be used in all materials initially digitally and will carry through print and TV.

Purpose: To create impact and become a recognisable brand in the sports and fantasy sports market place.

Target Audience: Sports fans primarily male (80%), Age Group primarily 20-40 (80%), Initially sports fans from all walks of life from professional to mass India.

Proposition: Match Kings is a fantasy sports product, a sports engagement product primarily focussed on the India.

Rationale: I am aiming for the target audience to look at our brand and feel we are trustworthy, fun and exciting. A place where we can have fun paying games and wining prizes.

Response: The logo should simply reflect the 3 key rationales and at the same time encourage people to visit us online at www.MatchKings.com, has to create a feeling of fun & exciting and make you want to click.

Tone of voice: Mobile First approach (as will be primarily mobile & web). The logo can be elegant using typography (such as www.fanduel.com) using a symbol with the typography or something fun (leaders www.draftkings.com) these are only examples of leaders that are successful – I do not wish to copy but you can see the difference between both.

The logo should feel comfortable to Indian consumer, but still have an international appeal for future expansion.

Initial launch is football and cricket

Objetivo del mercado(s)

Sports fans primarily male (80%), Age Group primarily 20-40 (80%), Initially sports fans from all walks of life from professional to mass India.

Tipo de industria / entidad

Entertainment

Texto del logo

Match Kings

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Estilos de logo de interés

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Estilos de fuente para usar

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

Debes tener

• Include a crown in some capacity & good font.

No debería tener

• But does not look like a sports shield or standard US based team logos

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