Logo for two mutual fund ratings
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Este cliente recibió 55 diseños de logo de 17 diseñadores. Eligieron este diseño de logo de ideartery como el diseño ganador.
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Resumen de Diseño de Logo
We run a website (www.hedgegate.com) where we track and rate mutual funds. As a spin-off from a Swiss University we enjoy a lot of credibility for our academic approach.
We would like to update our existing Logo for two Ratings we produce for mutual funds. The rating names are "Performance Rating" and "Total Risk Rating".
Both Ratings ranges from "A" to "E" and have a specific date (monthly i.e. August 2013). See examples files.
The Total Risk Rating is a lot more valuable in terms of validity and quality (should be visible in the logo).
The logos will be placed on documents about the mutual funds (usually pdf's). It will also be used in the web and in presentations. It should be simple and easily recognisable. It might be printed in black and white.
Objetivo del mercado(s)
The logos are used by mutual fund providers. But in the end the target markets are investors worldwide. The focus are on institutions not on private persons.
Tipo de industria / entidad
University
Texto del logo
"Performance Rating" or "Total Risk Rating"
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The logo must have a date on it (only month and year)
- Must relate to hedgegate (with or without our brand logo)
- Must contain the rating letter (A, B, C, D or E)
Agradable de tener
- It would be nice if it is clear from looking at the logo that "A" is the best and "E" is the worst possible logo. Right now we have solved it by including all letters (and put the actual rating in bold). Better solutions are highly welcomed!