• A$160

• 27 diseños

• 7 diseñadores

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Resumen de Diseño Publicitario

We need a full page advertisement for inside front cover of a weekend magazine inserted into a weekend newspaper. We have bricks and mortar stores but this campaign is for our online rugs sale. See SHACK OFFER doc below for suggested copy.

We really need the ad to punch out. I was thinking of a bright deep yellow background with black text. I realise I have included a lot of text but I did want to have quite a bit of blank space so that the rug images and words stand out. The final ad should communicate BIG SAVINGS, value-for-money, no risk, choice/range, and trust in our brand. The ad should still look classy and NOT cheap and nasty. Please see our website www.shack.com.au for our usual look and feel.

Note that in the specs below we have taken a full page (code: M12x6).

Slogan should be in MYRAD ROMAN

Objetivo del mercado(s)

Home owners and renters

Tipo de industria / entidad

Retail

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Estilos de fuente para usar

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Colores

Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

Debes tener

• See attached doc with our offer
• consistency
• style
• class

Agradable de tener

• solid deep yellow background/black text/perhaps large back circle in the middle of the page

No debería tener

• mustn't look cheap and tacky
• musn't use different fonts and styles

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