Birth of a New Technology Brand
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Este cliente recibió 88 diseños de logo de 41 diseñadores. Eligieron este diseño de logo de Mikka como el diseño ganador.
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Resumen de Diseño de Logo
We´ve selected a new brand name which is “LiquidM”
LiquidM is a customizable Mobile Advertising Management Platform
LiquidM builds and license white label technology to enable mobile Advertising
Values/Propositions:
Best-in-Breed Technology - Sophisticated technology platform allows customers to focus on what they do best i.e., operating and running ad campaigns, sales and creative, without having to worry about developing in-house technology
User Experience - Non-technical audience can easily create, operate and run campaigns in less time and increase productivity
Quality meets Performance - Innovative technology was built from the ground up to cover the entire mobile ad value chain in premium and performance environments
Performance - Optimize advertising spending for individual performance targets; seamless big data integration, processing and complex performance-related technology
Customizable - Business model-agnostic core is customizable for individual customer needs
About LiquidM:
Built from the ground up for a mobile-first world, LiquidM is the only white-labeled Mobile Advertising Management Platform (MAMP), which allows media buyers to optimize their processes across the full range of premium to performance advertising. To customers who care about ROI, performance, brand safety, and quality, LiquidM provides a business model-agnostic core to manage and optimize their mobile advertising campaigns. LiquidM’s modular cloud-based software allows customers to run their ad tech infrastructure on a standardized, open platform that is customizable to their individual needs.
Clients are B2B only:
Media Agencies
Trading Desks
Ad Networks (YOC, Millenial Media,
Operators (Telefonica, Orange, Vodafone)
Direct Clients ( ebay, Amazon, Zalando…..)
We need your creative input on creating what is necessary for our new corporate identity by Sep. 21rd 2013
Important assets to be created:
A company logo
A colour concept / world for the CI
A type face to be used in any communication
Deadline for delivery of CI concepts is by Sep. 21rd 2013
Objetivo del mercado(s)
Most important - USA
Also relevant - Latin America, Asia
Texto del logo
LiquidM
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Agradable de tener
- A colour concept / world for the CI
- A type face to be used in any communication
- Have a "nerdy" OR "techy" approach on your designs