Critical Mission Group (CMG)

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Este cliente recibió 79 diseños de logo de 25 diseñadores. Eligieron este diseño de logo de HEART Graphics como el diseño ganador.
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Resumen de Diseño de Logo
We need a logo for a services provider called "CMG". This stands for critical mission group. This group is a hybrid group of professionals of former executives, management consultants and project managers. The critical emphasizes that we are not a staffing agency but rather go after service/interventions there where it matters. Critical events trigger the need for this senior group. The final design should communicate robustness and finess at the same time. Finesse, as it requires taillor made approaches and robustness as we reflect the team as being "Seals" ready for the professional mission. (overlap McKinsey meets senior executives) The target audiences are private equity firms. I have added a logo of a firm (See Donella & partners, reflecting the 3 different professions/background/capabilities under one roof). Under the name CMG we can write either Criticall Mission Group or "when it really matters"
Objetivo del mercado(s)
Corporate clients
Tipo de industria / entidad
Management Consulting
Texto del logo
CMG / When it really matters
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Logo's in the style of disrupting companies like Uber and AirB&B. It should radiate the next generation of management consulting
Agradable de tener
- Next generation consulting. A new disruptive global management consulting firm
- Logo's like Uber - simple and stylish, announcing understatement but the advent of a new business model in management consulting
No debería tener
- fancy colors, intented to reach a business audience and senior consultants