Update optical engineering firm logo or propose how to use current one (font, color, positioning)
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Este cliente recibió 131 diseños de logo de 51 diseñadores. Eligieron este diseño de logo de Quick™ como el diseño ganador.
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Want to update our logo or alternatively come up with a better way to use the existing symbol.
What font should the company name be in? What color should the logo be and how do we use it on dark, light, photo backgrounds? What amount of spacing should there be between the company name and the logo? How do we use the logo and company name horizontally and vertically?
The logo is based off of the diagram for how light reflects off a surface (see attached). For a new logo we are imagining a simplification that keeps the aspect of the logo that shows light hitting and then reflecting off the surface.
Our colors are red, black, grey and white but we don't have any sort of branding guide or rules on how much or little to use those colors.
Company description: Surface Optics Corporation offers a single engineering and manufacturing source for characterization, control, and exploitation of the optical properties of surfaces. Our unique understanding of customers’ needs allows us to offer engineering services, proprietary analytical software, reflectometers, hyperspectral and multispectral imagers, and surface coating products that are cost effective, innovative, and provide unsurpassed performance.
www.surfaceoptics.com
Actualizaciones
Project Deadline Extended
Reason: Would like to extend deadline since designer requested I do so.
Added Monday, January 30, 2017
Objetivo del mercado(s)
military R&D, university researchers, industrial
Tipo de industria / entidad
It Company
Texto del logo
Surface Optics Corporation
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Work well on both a dark or light background. Not required to use any particular shade of red(s), but am looking for some combination of reds, grays, white or black.
- Surface Optics must be together.
Agradable de tener
- Open to having just "Surface Optics" in the logo rather than the full "Surface Optics Corporation", interested in the possibilities of both.
No debería tener
- No rainbow related designs, many of our competitors use this theme.