Need Help Rebranding My Food Blog

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Resumen de Diseño Wordpress

I have a Wordpress Food blog called KaleCuties.com. Right now it has no life and is very bland. I am rebranding this site to a new named called, ASweetenedLife.com. I would love to have a blog that is vibrant and full of life and personality.

One of my top priorities when a new visitor comes to my site is to quickly understand what the site is about (Gluten-free, dairy-free sweets that taste delicious).

I also want people to feel a connection with me when they come to the site.

Here are some other things that I'd like in the blog design...

1. Optin
My business is driven by adding people to my list so it is very important for me to have an optin front and center/ above-the-fold. See https://www.smartpassiveincome.com/ as an example. The headline that I would like is "Gluten-free & dairy-free sweets that actually taste good"

2. Vibrant/full life
The next important aspect of this blog is that it is vibrant. I like colors that remind me of a SUNSET. See attachments for logo and color scheme. Here's an example of a site I really like that is vibrant: http://www.sweetandfreelife.com/

Also see Image titled: "Sample: Feeling". Notice the feeling you get from the image/brush strokes and how it feels light, breezy, and free spirited.

3. Food Images
The last important aspect for my blog is to showcase my recipes. I have attached a few of them as examples. Its really important for a food blog to showcase beautiful pictures of recipes for people to see so will definitely need this in the design.

Also, attached...
1. Image of me.
2. New logo for ASweetenedLife (notice: don't use the one attached as "Sample/Feeling". That's just for reference of the feeling I like.)

Thanks!

Allison

P.S. I didn't include all the copy that would be needed so feel free to use the "lorem ipsum" text as placeholder if need be.

Ícono de Información
Actualizaciones

Project Deadline Extended
Reason: Still needing to find a design that captures the look I'm going for.
Added Monday, February 20, 2017

Objetivo del mercado(s)

stay-at-home moms, dairy-free & gluten allergies, love desserts & sweets

Codificación

Codificado: se requiere diseño y codificación


Estilos de fuente para usar
Sans serif

Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Requisitos
Debes tener
  • 1. Optin area with my picture and what I'm about ""Gluten-free & dairy-free sweets that actually taste good""
  • 2. Must have personality/vibrancy to the site. Think full of life, not dull like my current website... kalecuties.com
  • 3. Highlight food images (Vertical image holders only)
Agradable de tener
  • Color scheme should be based on my logo
No debería tener
  • No black or grey colors

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