Logo design for a new social business
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Este cliente recibió 135 diseños de logo de 30 diseñadores. Eligieron este diseño de logo de Christine Plumb como el diseño ganador.
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Resumen de Diseño de Logo
We need a logo design for a start up social enterprise based in France called Iteso.
For a little background the word Iteso corresponds to a tribe in Africa. The Iteso people are a cattle breading ethnic Nilo-Hamitic group located in Eastern Uganda.
IteSo is a start-up social enterprise specializing in the provision of strategic advice and investment services within the microfinance sector.
Iteso focuses on finding innovative ways to increase the access to affordable clean energy (solar, hydro, biogas, biomass, cookstoves) to the bottom of the pyramid. It provides consulting services to donors / governments / microfinance institutions and enables innovative financing solutions to social investors wishing to invest in this sector.
Iteso follows a triple bottom line approach (profit / environment / social).
Similar companies are www.arcfinance.org; www.microenergy.org; www.greenmicrofinance.org; www.eandco.org
We are looking for a progressive, simple, powerful, bold and fresh logo - that will help the target market identify with our triple bottom line approach to business, our social mission and understand that the indirect beneficiaries of our activities are the poor in developing countries.
Actualizaciones
Hi,
Thank you for your designs.
I have changed the brief slightly. I would like you to incorporate the notion of 3 in your design - and ensure that the overall idea remains progressive, simple & powerful, bold & fresh.
Good luck!
Thank you all for your work - so far the designs have been of excellent quality!
Please check the brief, a few small changes have been made.
Be creative!
Happy New Year to you all !
Hi,
Objetivo del mercado(s)
Our target market will be social investors, government agencies, development agencies and microfinance institutions. These will be based in both developed and developing countries.
Although the organisations that will purchase our services will be "rich" - there is an indirect reflection on actions/investments affecting the poor. Working on reducing energy - poverty and on improving the lifes of the poorest segment of the world population in developing countries.
Tipo de industria / entidad
Consulting
Texto del logo
Iteso
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Requisitos
Debes tener
- The design should:
- - be progressive, simple, powerful, bold and fresh
- - it should be a vehicle for the social mission of the company
- - convey the sense of being different ex. different approach to work and results (than a traditional profit making enterprise)
- -the logo should be of a standard size and easily transferable to letterhead/business card/website/ powerpoint presentations
- - it would be nice for the logo to serve as a favicon and/or accreditation stamp
- - I like bold / bright colours -
- In addition to the file types specified by DesignCrowd for a logo contest we also require:
- - the original source files
- - a PNG with transparent background
- - specifications of all fonts and colours used
Agradable de tener
- - try and incorporate the notion of 3 (triple bottom line approach,
- Triple Economics, linking 3 entities (microfinance / energy company /
- end user)
- - imply change, a new idea/new grounds, innovation to help improve the lives of people in developing countries
- Professional but edgy logo. We are a consulting company, a forward thinking start up company whose mission is to improve the lives of the rural poor. Our ideas are bold and ground breaking.
- The preferred tag line is Iteso "Microfinance Consulting"
- style fonts - clear lines /a start up social enterprise with an edge
No debería tener
- Avoid old fonts - or thick fonts or grafitti like fonts.
- logo design should not include illustration of energy related items. I want to keep it as broad as possible within the microfinance space.