Brand-logo for fabrics wholesaler

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Este cliente recibió 296 diseños de logo de 45 diseñadores. Eligieron este diseño de logo de momo57 como el diseño ganador.
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Resumen de Diseño de Logo
We are - the wholesaler, we only sell the fabrics.
Our company do not produce textile products, we do not sew any textiles products - thats very important.
Please carefully read this brief, taking into account such items as: Target Market, Must Have Prioritis, Nice to Have Prioritis, Should not Have, Images, sketches or documents.
- imitation fabric in the logo is not required if the symbol does not argue with the our direction
- In attach you can find logo. well, this logo is good example. but these example should not be taken literally
"coffee to go" reflects the sense - grab a coffee and go (in global sense).
our logo must show. 1 or 2 mutually exclusive points:
1) the sale of fabrics, the wholesales fabrics.
2) logo may be not directly connected with the fabric and wholesale, but logo has to be memorable and vivid. Good example of this, you can find in atach (apple company - the company is not connected in any way with apples or fruit)
- we thinking about change the company name, now its not important,
lets get the name "Example Fabrics"
-Update October 31-
I decided a took care that what would cause the most clear understanding of the symbol that i need.
So here is my example.
The company logo "Britton" you can see on the official site http://www.brittongroup.com/ in the upper left corner.
What's good in this logo ? (in my opinion)
- This logo is very good shows the essence of company production ( production of polyethylene and other polymers produced by inflating device in the shape of the bulb) .
Logo is symbolic and concise , simple and beautiful, a great combination of colors . Lots of smooth lines , the correct contrast - all is wonderful (in my opinion)
As good in this logo, symbol shows production of polyethylene, our symbol must is good too should showing our business (fabrics wholesale)
Important! - Not need to have a lot in common (in terms of drawing) with example logo.
In other words - This example should not be taken literally.
And once again - What I would like to show this example?
-dimensions of the symbol (not very large, not very small, not wide, not tall, not made up of thin lines, not some one large rectangle)
-The ability to use the symbol without the text and its recognition without text.
I hope that the above example will help you and me to save time and to develop the necessary logo.
--
- If you reading this brief, and you have any questions, feel free to ask, it is important to clear your understanding, we cut this brief, leaving most necessary information.
Actualizaciones
- Please carefully read all the moments of our breef.
- Each point is important!
- If you do not understand some points, that have contentious issues, feel free to ask me!
Added Tuesday, October 29, 2013
Added Wednesday, October 30, 2013
Added Wednesday, October 30, 2013
Added Thursday, October 31, 2013
Hello everyone!
Added Saturday, November 02, 2013
03.11.2013 mportant update about colors of logo symbol.
Added Sunday, November 03, 2013
Greetings to all contest participants!
I will do focus group and will be create voting poll in the near future and try to choose the logo-winner.
But I do not denied to accepting new designs and will extend deadline, if necessary.
Thanks!
Added Wednesday, November 06, 2013
Project Deadline Extended
Reason: Hello everyone!
In a vote of the focus groups we have no unequivocal opinion, there is no logo that would have won by a wide margin. Therefore we appeal to all project participants. So we dont have a winner, and we expect to all new ideas according to our brief and truly hope to get a good logo. We have extended the deadline by 10 days, thank you in advance that you are in project!
Thanks!
Added Friday, November 15, 2013
Project Deadline Extended
Added Tuesday, November 26, 2013
Objetivo del mercado(s)
We are B2B
logo should attract our clients - customers!
Who are our clients? They are: clothing manufacturers, clothing factories, textile shopkeepers, owners of businesses.
Tipo de industria / entidad
Textile
Texto del logo
"Example Fabrics"
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- - A simple symbol, and stylish font.
- Logo has to be memorable and vivid
- Should be assiations - this company's is large, long exist, reliability.
- Symbol should be separate from the text
Agradable de tener
- - Some rainbow colors, cheerfully, positive colors
- Smooth lines or some likely
No debería tener
- - Final logo should not cause associations expensive or very cheap.
- The style does not have to be joking or playing
- Symbol should not be difficult
- Should not be an emphasis on the associations - fabrics for jackets, some official wear, fabrics for dresses decorative festive clothing, fabric for children's clothing - it's all not our directions