Logo and Style Guide for Healthy Products.
¿Quieres ganar un trabajo como este?
Este cliente recibió 130 diseños de logo de 29 diseñadores. Eligieron este diseño de logo de alok bhopatkar como el diseño ganador.
Únete gratis Encuentra trabajos de diseño- Garantía
Resumen de Diseño de Logo
We need a Logo – (Icon and stylized font) as well as a Style Guide for Naturals 2Go.
Naturals 2Go is the leading healthy vending company in the United States. Naturals 2 Go brand needs to exemplify healthy eating and Lifestyle.
Healthy vending is an emerging market. The branding of this trend has been geared towards adults: showing brighter colors, imagery of healthy food: fruit and vegetables. This brand is targeting a person with a healthy lifestyle or someone trying to change their current lifestyle to a healthier lifestyle.
Please see the attached artwork of Naturals2 Go current artwork and Style Guide.
As far as the Logo: Icon and stylized font, we are open to all creative ideas.
As far as Style Guide we see it similar to our current one with all the vivid images of fresh fruit, however, We’d like to see “Healthy Lifestyle imagery” integrated into the Style Guide. We will also use the text "Healthy Options"
This imagery could be literal or abstract – Literal - We are talking bike riding, volleyball, running. Abstract – This could be part of the ICON – where it’s a design representing health, freedom, lifestyle…
We want clients to associate this with a fun healthy lifestyle.
We are open to all creative ideas and colors - The Style Guide will appear on the vending machine (see current design) so understand the graphics need to appear on the front with limited space (see graphic) and on the side of a vending machine as a billboard type surface.
We are looking for the entire graphic package to wrap the vending machine.
No light colours on the bottom of the design as not practical.
Please take the vending machine here and apply your Style Guide and Logo.
Actualizaciones
Please read the Brief thoroughly, We are definitely wanting a strong ICON and a style guide. Leaves alone are not working since our competition is using only leaves in their logo...
Added Saturday, October 12, 2013
Project Deadline Extended
Reason: requested by designers
Added Sunday, October 20, 2013
Project Deadline Extended
Reason: we need more time.
Added Saturday, October 26, 2013
Objetivo del mercado(s)
This brand is targeting all walks of life and age range with a healthy lifestyle or someone trying to change their current lifestyle to a healthier lifestyle.
Tipo de industria / entidad
It Company
Texto del logo
Naturals 2go
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- ICON and Style Guide - Must have the added graphics applied to the entire vending machine, front and two sides. So please provide a side view... basically a rectangle about 2 1/2 times higher than it is wide.