Poster / Flyer / Advertisement for Spikes Beer Ice (Unique Product!)
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Este cliente recibió 78 diseño de publicación de 34 diseñadores. Eligieron este diseño publicitario de MicroZ como el diseño ganador.
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Resumen de Diseño Publicitario
We’re selling alcoholic (7.5%) flavored ice for beer…for example, you might try our Lime flavor in a Corona. We need a great ad/poster…please follow these guidelines:
USE THE PRODUCT PHOTO & KEEP IT SIMPLE!
Use the attached “action shot” of our product prominently. I prefer just the glass of beer, so turn off the layer with the beer bottle. Photoshop in a great background and KEEP IT SIMPLE - the product shot pretty much says it all. Find a great background, add the words “Your beer is getting warm”, and layer in some of our branding (see below). That’s it! Don’t make the poster too busy!
USE OUR CURRENT BRANDING
I’ve attached AI files with all of our branding. Layer in the pattern used on the packaging, our logo, and probably the “Spiked Ice” banner. Also, given that our most popular flavor is Lime in a Corona, I would look for a background that helps express that (just a thought, it’s up to you to make it look good!).
MAKE IT VERSATILE
We need this to be versatile and easily scale up or down in size for various applications such as:
1) Large format poster for the front window of a convenience store
2) Smaller format for poster ads in bars/restaurants
3) Even smaller format for window clings that go on the glass doors of beer coolers
I also want the words for the poster to be easily changeable for the different applications:
1) Bar – I would use the tagline “Your beer is getting warm”
2) Convenience Store – I would use the line “Don’t drink warm beer…check the freezer!” or something similar. Just need it easy to change
Actualizaciones
Project Deadline Extended
Reason: Still deciding on designs. Need time to review with business partners. Thanks all!
Added Saturday, April 22, 2017
Objetivo del mercado(s)
Beer drinkers - especially those that like fruity beers like summer shandy
Tipo de industria / entidad
Brewery
Estilos de fuente para usar
Gustan otros estilos de fuente:
- Use attached fonts!
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Use the product shot and our branding...and a simple design!
Agradable de tener
- Want a "drinking an ice cold beer on a summer day" feel to this.