Logo for Law Firm

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Este cliente recibió 195 diseños de logo de 73 diseñadores. Eligieron este diseño de logo de martin.lipskis como el diseño ganador.
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Resumen de Diseño de Logo
We need a logo for our small law firm. We would like something simple, clean and edgy incorporating the firm name: "Barrack" - we don't want something traditional, and no scales of justice or anything like that - a modern font, with a simple logo to highlight it and convey our approach - quick, effective and innovative - We'd like to see something like:
The name underlined by a lightning bolt (the origin of the name); or
a lighting bolt emanating from one of the letters like the "k" at the end and underlining, emphasizing, surrounding or other artistically presenting the name
or another different and interesting but not overly elaborate logo - that would be used for emails, website, letterhead etc - we are looking for an identity through this logo
Updates
Project Deadline Extended
Reason: I have narrowed down the designs and appreciate the great creativity. I am extending for a week while I test these remaining designs in focus groups and appreciate any variations on the themes that you see - angular, edgy, modern.
Thank you,
Marty
Added Wednesday, October 30, 2013
Objetivo del mercado(s)
Our target market are business and IT professionals and executives and regulators with whom we deal with on a regular basis - we are not marketing to consumers or individuals and want something that appeals to our business/corporate clientele - but many of them are creative types so we don't want something that looks like other law firms.
Tipo de industria / entidad
Law Firm
Texto del logo
Barrack - can be in all CAPITAL LETTERS, or just a capital "B" and can have small caps or lower case for the following letters
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
No debería tener
- Scales, blind lady, gavels - none of the typical "lawyer" symbols