Spry - a yoga studio for active seniors aged 55+

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Este cliente recibió 19 diseños de logo de 4 diseñadores. Eligieron este diseño de logo de MKR como el diseño ganador.
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I need a logo for a new yoga studio serving seniors aged 55+. I will be offering chair yoga, mat yoga, and meditation classes. I already have another yoga studio (Savannah Power Yoga) and would like the look and feel of the two brands to be similar enough that people know the two brands are related. I like the simple, bold design of my current brand. Our core values include quality, cleanliness, mindfulness, and friendliness.
Objetivo del mercado(s)
Active senior citizens, age 55+
Texto del logo
Spry Mind+Body
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- "Spry" should be prominent in the name, with "Mind and Body" secondary in terms of visual impact. I envision people saying they go to Spry when asked where they practice yoga. I envision marketing campaign around "I am Spry" with profiles of active seniors who practice yoga.
- -
Agradable de tener
- - I like the lotus symbol in my current logo and would like some designs that reuse it, as well as some that are totally new.
- - I am not sure if I would like it to be Spry Mind and Body or Spry Mind+Body, I would like to see designs that offer both options.
- - I am envisioning a light green/celadon as the color for the new brand, as green is complementary to orange (my current brand color).
No debería tener
- -fancy or complex design that is hard to read and cannot be easily reproduced in black and white
- -more than 2 colors