Coffee distributor in London website concept design

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Resumen de Diseño Web
We have just launched a rebranded coffee distributor in London supplying coffee to bars, restaurants, coffee shops and hotels.
We sell coffee, coffee machines, barista training and work with 2 brands - Segafredo and Kimbo. We want the site to have calls to action (i.e. advertising boxes that promote something such as a new blend or machine.
The site should be focused towards foodservice clients such as those mentioned above, and should follow the colours of the logo (the current site is www.caffe79.com). There should be around 200 - 250 words on the home page, and should make us look professional, modern, knowledgeable and most importantly, unique.
Sites to look at:
http://www.eightoclock.com/
http://www.joenewyork.com/
http://www.bluebottlecoffee.com/
http://www.matthewalgie.com/
http://www.sanremouk.com/
http://www.unionroasted.com/
http://www.ozonecoffee.co.uk/
http://www.doppiocoffee.co.uk/
http://www.segafredo.it/en/
http://www.kimbo.co.uk/
Actualizaciones
Just a quick reminder, we are a coffee distributor/wholesaler, not a coffee shop.
http://www.joenewyork.com/
http://www.bluebottlecoffee.com/
http://www.matthewalgie.com/
http://www.sanremouk.com/
http://www.unionroasted.com/
http://www.ozonecoffee.co.uk/
http://www.doppiocoffee.co.uk/
http://www.segafredo.it/en/
Added Tuesday, November 12, 2013
Objetivo del mercado(s)
We are targeting businesses, and will be using SEO and social media to be found. Our target customers are restaurants, coffee shops, hotels, pubs and bars.
Tipo de industria / entidad
Advertising
Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The home page, and maybe inner pages to a lesser extent, should have a banner which changes, and some advertising boxes (look at http://www.matthewalgie.com for example).
There should also be a minimum of 200 words on a page.
We currently have a Facebook page, but will be looking to launch Instagram, twitter, YouTube and Google+, so there should be icons (ideally branded in our colour scheme and look) which link to these pages.