Gin, artisan, label for Cambridge Wine Merchants England
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Este cliente recibió 10 diseños de empaque de 7 diseñadores. Eligieron este diseño de empaque de Oveja Quiroga como el diseño ganador.
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Resumen de Diseño de Empaque
Product is artisan gin. Client is England’s no1 independent wine merchant chain based in Cambridge.
The pen/pencil sketches are my ideas for the main gin label - this is basically the style I want. The sketch of the round logo with shooting star is also part of this design brief - the round logo will be on the box, packaging and back label
Asymmetric, Victorian English. Monochrome/etching. Medicine bottle.
Somewhat hipster, Stranger & Stranger style. Matches aspects of Cambridge University and Cambridge City. Like a Victorian book frontispiece. The ‘bridge’ at the top is Bridge of Sighs St John’s College Cambridge.
The feel should be hand-drawn / old print/etching. If necessary i can supply hand-drawn artwork for the bunches of grapes, the bridge etc.
Bottle is rectangular. Look up ‘little bird gin’ – same bottle. SIze of the glass where the main label will sit is 7.5 x 4 inches.
Objetivo del mercado(s)
A premium gin selling at 35 pounds. Cambridge theme is important, tourists and visitors want to buy it. However, it is a serious artisan gin not a gimmick
Tipo de industria / entidad
Product
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- the upper "Cambridge WIne Merhants" part needs to be separated from the word "GIN", by the scroll and by being in a different font. This is because 'Cambridge Gin' is a trademark registrered by someone else. Cambridge WIne Merhants as a gin brand is registered by us already.
Agradable de tener
- the banner / scroll should look like it is running off the main label and onto the border.