Design a logo for "Mallee Salt" - gourmet salt hand-harvested from the Australian Outback
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Este cliente recibió 119 diseños de logo de 42 diseñadores. Eligieron este diseño de logo de LDYB como el diseño ganador.
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Resumen de Diseño de Logo
We need an elegant logo for our product, "Mallee Salt" to go on the label of the product. This is a small family business, all salt is hand-harvested and hand-packed.
The owner is very personally invested in the product and his initial labels speak to the Mallee region with beautiful landscapes. His words:
I am passionate that the logo represents, says, describes, the natural beauty, the harshness, the big sky’s, the timelessness of the environment from which we harvest the salt.
I don't own any photos of the landscape so please google Mallee Salt Lakes, Australia, for inspiration.
We are very inspired by the region and this needs to be acknowledged in our branding.
However, while some customers will be attracted by the outback Australia uniqueness of the product, we need to also capture the gourmet foodie market, who care less about the origin and more about the taste and trying different salts from around the world. Therefore the logo should be reverent to the landscape but elegant enough to scream 'expensive' for gourmet food sellers.
The salt is a pale pink. Pale pink should feature in the logo.
Actualizaciones
Hi,
I've had feedback from the owner of the company.
"I am passionate that the logo represents, says, describes, the natural beauty, the harshness, the big sky’s, the timelessness of the environment from which we harvest the salt,"
Please google Mallee Salt Lakes, South Australia, for inspiration.
Kind Regards!
Added Thursday, December 14, 2017
Objetivo del mercado(s)
Gourmet foodies looking for an upmarket, uniquely Australian outback salt experience
Tipo de industria / entidad
Business
Texto del logo
Mallee Salt
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Landscape background of the Mallee Region, strong bold font to say MalleeSalt, no other logos. Tagline of Natural Pink Australian Salt optimal.