Secondary Packaging for Hair Care Product Line
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Este cliente recibió 7 diseños gráficos de 4 diseñadores. Eligieron este diseño gráfico de Andy Dollinger como el diseño ganador.
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FOR EXPERIENCED PACKAGING DESIGNERS ONLY!
We have a hair care line Revivogen PRO which is a 6 unit hair care line that is in consideration to be carried at the top nationwide prestige beauty retailer. We have one thing holding us back and it's that they line needs to look more feminine. The bottles need to have beautiful outer boxes and we're looking for a designer to create them. They need to be elegant, clean, luxurious and feminine. We are looking for a way to implement the colors we are using now and the logo into an elegant, smooth, curvy, pop, stylish outer box. This is for women between the ages of 30- 55 who are looking for a product to make their hair thicker and fuller.
Pick two bottles and create a design to apply to both. Do not waste your time redesigning the entire line. We have a short time frame and if we love your design we'll move forward quickly to have the design perfected and implemented to all bottles' outer packaging.
This is for an outer box only, do not redesign the bottles. The line can be seen here. www.Revivogen.com/pro
Please download the design files for Revivogen PRO from the links below.
https://dl.dropboxusercontent.com/u/31692883/Revivogen/Revivogen%20Pro%20Scalp%20Therapy%20Box%202013%20OT.ai
https://dl.dropboxusercontent.com/u/31692883/Revivogen/REVIVOGEN%20Pro_R16%20OT.zip
Please download products pictures https://www.box.com/s/23iq4rzr5rvmhq2x20u6
Logos https://www.box.com/s/23iq4rzr5rvmhq2x20u6
Objetivo del mercado(s)
Female, 30-55, affluent, intelligent. She's looking for a product to make her hair thicker and fuller.
Tipo de industria / entidad
Hair
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- must stick with the colors provided (only flexibility is metallic accents or adding a small amount of another accent color)
must use the text present on the bottles and any other text you feel would be valuable on the front of the outer box.
must add elegant design aspects to the box
No debería tener
- must not be empty, childish/excessively girly.
must not stray too far from the current fonts