Research Lab Educational Technology University
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Este cliente recibió 165 diseños de logo de 61 diseñadores. Eligieron este diseño de logo de Niizam's como el diseño ganador.
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I run a research lab called the Educational Technology Collective (etc.) at the University of Michigan. We do educational technology research, including software development and deployment of educational technologies in large scale environments such as Coursera and EdX. The university has two official colors I would like to stick with: https://vpcomm.umich.edu/brand/style-guide/logo-guidelines
It is common for there to be wordmark style logos. Some examples include:
https://michigan.it.umich.edu/news/wp-content/uploads/2017/11/CSCAR-workdmark-200x140.png
https://pbs.twimg.com/profile_images/940327729601417217/ayRfWgvn_400x400.jpg
I'm not married to this format, but often have to complement this format on official documents (posters, software, websites, etc.)
Here is a collaborator's logos as one example of what works in this context:
http://ai.umich.edu/wp-content/uploads/DIG-logo-white-600x338.jpg
http://ai.umich.edu/wp-content/uploads/DIG-logo-600x338.png
Aspects of our lab which might be interesting:
- we are computer scientists, psychologists, and education researchers (diverse backgrounds)
- we are faculty, graduate students, and postdocs
- technology is a component of all of our work
- we do research in higher education (university)
Finally, it would be ideal if the words "educational technology collective" could be included, but also just the letters "etc", with or without a trailing period, in a shorter form.
Sliders are weak suggestions.
I'm particularly taken by the fonts Computer Modern and Crimson Text. No sans serif please. Open to script fonts which might fit the "etc" moniker. Note the university has an official font which is not available but will often appear with
Objetivo del mercado(s)
Researchers and administrators in higher education.
Texto del logo
educational technology collective (etc)
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- University coloring as described
Agradable de tener
- A logo that can easily be "trimmed" down from "larger" to a smaller thumbnail/wordmark, perhaps by removing the name "educational technology collective"
No debería tener
- More than 3 or four colors; the blue, yellow and white are preferred, if a fourth has to be added I'm open. Also, the logo should be easily readable from 3 feet away when rendered at 1.5-2 inches high/wide