Design For Life Insurance Landing Page

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Este cliente recibió 31 diseños de página de aterrizaje de 10 diseñadores. Eligieron este diseño de página de aterrizaje de pb como el diseño ganador.
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Resumen de Diseño de Página de Aterrizaje
Make Sure You Look At Attachments.
What we want from our design:
Light and clear design
Clear calls to action.
Clean, uncluttered design.
Space for 1500 words of content under various headings.
Incorporation of our brand colours (and suggestions for new colours that complement them)
Incorporation of logo into menu matched to page.
Some background:
We are rebranding our existing site around our new logo and coulours and want to move away from using blue heavily.
Our current site can be found here https://usave.co.uk/broadband/best-broadband-deals/
We will be using this competition to find someone to work with in future, our site will have around 50 landing pages in total.
https://www.money.co.uk/life-insurance.htm
What we like about this page:
The header gives a clear call to action and shows the product variants clearly.
We also like the simple and clear menu.
Very clean design.
https://www.moneysupermarket.com/life-insurance/
What we like about this page:
Ample space for content.
Nice explainer graphics.
Clear concise design.
https://www.confused.com/life-insurance
What we like about this page:
Clear calls to action
Nice use of brand colours, especially at the bottom.
Objetivo del mercado(s)
Consumers in the UK
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Use of our brand colours with suggestions to add to pallete.
- Clear calls to action.
- Clean, uncluttered design.
- Space for 1500 words of content under various headings.
- Incorporation of our brand colours (and suggestions for new colours that complement them)
- Incorporation of logo into menu matched to page.
- Must look as polished as the examples given.
No debería tener
- Cluttered, messy design