• US$150

• 259 diseños

• 90 diseñadores

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Resumen de Diseño de Logo

Inside of Xcel Fitness (www.xcelfitness.com) is a company that specializes in Athletic Performance and Weight Loss Challenges. This company is owned and operated by ex-NFL player John Madsen, and has been "John Madsen Performance". However, with the growth of the business, we are looking to re-brand away from John's name, and go with "Athletic And Fit". We really want to play on the "AF" in the logo, and come up with something amazing! Our only reservation is how the "AF" may be mis-interpretted to be "as f@^%" and not the And Fit... SO, the challenge is ON!

We would need the logo to be laid out similar to the "XCEL FITNESS" logo options; where we use the "XF" as well as the "XF" with Xcel Fitness (see attached files). Because is logo needs to interact well with the Xcel Fitness, I have included those logos, as well as a marketing piece that we did for this company we need to rebrand. Looking for something that respects the parent company, but will NOT bee too close in resemblance.

We love the FedEx logo and the use of the forward arrow, and all other nuances that will grab the subconscious and conscious mind of the consumer!

Please reach out with any questions, and I will do my best to provide feedback.

Objetivo del mercado(s)

Adults, age 25-65 looking to feel inspired to change and start a fitness program!

Tipo de industria / entidad

Fitness

Texto del logo

Athletic And Fit

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Estilos de logo de interés

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Estilos de fuente para usar

Gustan otros estilos de fuente:

• Tablet, Roboto, "clean logo" with no serif

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Colores

Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

Debes tener

• - Designed with the "AF" as a prominent component.
• - Clean look similar the parent company "Xcel Fitness" logo (see attached)

Agradable de tener

• Logo will be reproduced on shirts, print material/contracts, website, store front, etc and looking for a format that will work on all mediums
• **Could do with an "&" symbol for the AND, which would let us focus the AF | Athletic & Fit

No debería tener

• Need desperately to stay away from the potential for the logo to be mistaken. We recognize that the "AF" has a negative connotation, and need this logo to surpass that and ensure that it is NOT misinterpreted.

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