Post Card Notification - rental property registration

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Este cliente recibió 29 diseño de publicación de 14 diseñadores. Eligieron este diseño publicitario de Devendra Sharma como el diseño ganador.

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Resumen de Diseño Publicitario

We need a post card mailer designed to notify Landlord's of the need to register their rental properties according to local ordinance. Designed for optimal response, the response we are looking for is getting the recipient to go to a URL that will be on the postcard.

The postcards will be sent on behalf on Municipalities (aka communities) that we represent. They notify the Homeowner/Landlord of the need to register their property. We will inform them of the properties we have discovered evidence and registration is required. We are considering a color post card that will include the community logo and the company logo and other formatting graphics that enhance the design to get the result we are looking for.

There will be dynamic content in the design that will be specific tothe community logo, message text, property addresses, URL/Code, etc...

Clarifications 9/10/2018:
I wanted to clarify that this post card is not an advertisement but rather an official notification of the obligation to comply and register the property. We want the design to be professional but not to look like an advertisement.

We are looking for instant credibility. This should come with a focus on the community logo. Whether or not we even show the PROCHAMPS logo is optional, I am open to designs without it.

Also, we want to emphasize getting them to the coded link.

None of the designs so far achieve the instant credibility or give enough focus to the getting them to the link.

Lastly, the property list will be an actual list of 1 to 5 properties that are required to be registered by the owner. The design should contemplate an actual list of properties.

If you need a sample community logo you can pull one from prochamps.com or from any U.S. community home page.

One other point of clarification, the postcard will be sent for one community at a time. I see some designs with multiple community logos and that is not accurate. If an owner has rental properties in multiple communities then they will get multiple postcards from us. Each post card will be unique to a specific community.

If the owner has multiple properties in that community then they will be listed (hence the property list of 1 to 5 properties)

Ícono de Información
Actualizaciones

Most of the designs I am reviewing have focused to much on making it look like an advertisement with property images. I wanted to clarify that this should look official. There will be a community logo on the post card. We may not even have the PROCHAMPS logo on the card, I am open to designs with or without it. Also, the property list will be a list of properties where evidence has been found that it is rented by the owner. We anticipate this will be 1 to 5 properties in a dynamic list. The design should contemplate this. We want the design to look professional but it does not need to look like an advertisement. It needs to get their attention, and have them instantly recognize it as official (instant credibility) and get them to go to the link. None of the designs so far give enough prominence to the community logo or link that I think will be necessary to achieve this goal.
Added Monday, September 10, 2018

Objetivo del mercado(s)

Landlords of rented properties

Tipo de industria / entidad

Government


Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama

Requisitos
Debes tener
  • Must look official, from the communities that we are partnered with
No debería tener
  • This should not look like a Real Estate advertisement

Archivos
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DOCX
Postcard_4.25x6-Double_Sided.docx
viernes, 7 de septiembre de 2018
Pagos
1er lugar
US$150
Pagos de participación x 3
US$10
Total
US$180

Fecha límite del proyecto
14 sep. 2018 17:32:35 UTC
Language

Inspiración de Diseño Publicitario
Hostel advertisement design, Event advertisement design, Hospital advertisement design, Wedding planner advertisement design, Surfboard advertisement design, Hotel advertisement, Nutritionist advertisement design, Dental advertisement design, Restaurant advertisement design, Building advertisement design