Asset Finance Leaflet - To promote assets other than cars that we can finance

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Este cliente recibió 21 diseños de flyer de 9 diseñadores. Eligieron este diseño de flyer de creative.bugs como el diseño ganador.
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We are looking to have a leaflet designed that educates our customers that we can offer another service in addition to the product we are already well known for which is classic car finance. I have attached a brief which explains what we are looking for in greater detail.
We were considering a 4-panel square folded brochure with the overall size being 148mm square and the flat size being 148mm high x 592mm wide. Possible ideas we have thought of include:
• Simple black background with a car silhouette that is leaving the page but not quite (showing the customer we are expanding but not leaving completely) with our logo placed in the middle of the page.
• We would also like a page identifying we know that our customers know us for classic and prestige cars but add in ‘did you know we can also offer…’ possibly along with a picture of Rob.
• Inside pages listing the types of assets we can finance along with pictures (these pages possibly flowing).
• We also discussed having a small ‘business card’ sized card inside the brochure which gives people the chance to be put into a draw to win a race license paid for by CSF or a track day when making an enquiry about asset finance and completing the deal.
Objetivo del mercado(s)
This will be sent out to our existing client base
Tipo de industria / entidad
Financial
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Company Logo, pictures relating to: -
- • Vehicles – including cars, commercial vehicles, boats, small planes
- • Agricultural equipment – Tractors, farming equipment
- • Garage Equipment – lifts, ramps, etc.
- • IT – Computers, software, fax machines, telephone systems
- • Office equipment – furniture, desks, chairs, office fit-outs
Agradable de tener
- Front page to be simple. Maybe with a black background with a car silhouette that is leaving the page but not quite (showing the customer we are expanding but not leaving completely) with our logo placed in the middle of the page.
No debería tener
- Pictures of cars inside the leaflet as our customers already know we do this.