Boutique recruiting/executive search/HR consulting company needs a logo
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Este cliente recibió 60 diseños de logo de 25 diseñadores. Eligieron este diseño de logo de cuka como el diseño ganador.
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Resumen de Diseño de Logo
A small family company based in the San Francisco Bay area needs a logo design. Drawing on former McKinsey strategic consulting experience and former EgonZehnder executive search track record, S.T.I.L. Consulting will be a business venture offering services in (1) Advisory and Coaching for Owners, company leaders and shareholders, (2) selection and evaluation of company leadership and management, and (3) implementation and optimization of advisory boards. Our aim is to become international trusted advisors to a handful of highly select clients. 2013 project works covered the United States, the UK, Switzerland, Hungary and Romania. Target customers are CEOs, other board members and HR Directors of dynamically growing small-to-medium sized companies, many of whom were former clients of McKinsey or EgonZehnder, but prefer unique, tailor-made consulting solutions with close personal involvement. Reference website in Germany: www.avspecht.com. S.T.I.L. is the abbreviation for Strategy in Leadership. The final design should get across the same messages of trustworthiness, talent management, human capital advisory, but with a more dynamic 21st century visualization of "making great people decisions".
Part of this family enterprise is another company called S.T.I.L. Research, a professional genealogy research venture, focusing on countries of the former Austro-Hungarian Empire and serving mainly North American clients. The ultimate success would be to find a uniform structure for S.T.I.L. Consulting and S.T.I.L Research, but with different nuances, symbolic difference, different color codes, etc. but with still being part of the same "portfolio of companies".
Actualizaciones
Project Deadline Extended
Reason: In discussions with 2-3 designers. Another 48 hours would be enough to finish discussions and arrive at the final, approved design.
Added Sunday, January 19, 2014
Tipo de industria / entidad
Leadership
Texto del logo
S.T.I.L. Consulting
Estilos de logo de interés
Logo con emblema
Logo contenido dentro una forma / figura
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Agradable de tener
- OPENING IT UP FOR OTHER DESIGN IDEAS! NO LONGER RESTRICTING CREATIVITY TO THE "S SHAPE"!!!
The logo could have a play on the shape of the S, a structure that has a point symmetry, almost returning to where it started, still having a two-sided, each-other-facing curvature. (More corporate/more human resource association in the case of S.T.I.L. Consulting, and more legacy/heritage/thing of the past informing the present in the case of S.T.I.L. Research.)
S.T.I.L. can appear as such or without the periods, like STIL.
No debería tener
- The design should not be a twelve-a-dozen illustration for the Consulting professional, i.e. growth diagram, handshakes, Greek columns, dollar or other currency sign, etc. Colors suggesting youth or immaturity (pink, light orange, etc.) should be avoided, but the overly conservative color scheme (navy blue, dark red, etc.) is also not capturing it.