Youtube channel on sustainability needs logo design
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Este cliente recibió 91 diseños de logo de 48 diseñadores. Eligieron este diseño de logo de Deny Oedin como el diseño ganador.
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Resumen de Diseño de Logo
We need a logo design for our new production company/ youtube channel called Urban Resilience TV. We produce uplifting video content showcasing initiatives of citizens and organizations that work in the fields of sustainability, ecology, social and economic justice etc. For more details about the project and our ideas for the logo please see the attached document.
Objetivo del mercado(s)
URBAN RESILIENCE TV targets urbanites between 25 and 45 years old with social and/or environmental awareness. They are 50% single, 50% with families, all very urban and interested in lifestyle and green living. They are sensitive to a stylish, minimalist, elegant sleek and modern aesthetics with touches of colors.
Tipo de industria / entidad
Media
Texto del logo
Urban Resilience TV
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo con personaje
Logo con ilustración o personaje
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- - Give the same emphasis to the words "URBAN" and "RESILIENCE"!
- - Composition of the logo: picto + text. The pictogram must represent a juxtaposition of the concept of "urbanity/city" and the idea of something representing nature, green living, the growing of ideas, positive change and the hope for the future. This representation can be concrete or abstract.
- - Color palettes: grey + green + optional: another color that pops out. The grey symbolizes the concrete and the city buildings, the green symbolizes the environment. The third color (if there is one) should be used as an accent to make it “happier” and visually attract viewers on YT.
- - Readable sans serif fonts that can easily be associated to the brand.
- - Keywords for mood and atmosphere: modern, sleek, urban, glam' cool, clean, minimalist elegant.
- Through the logo, the goal is to make the concept of “urban resilience” ATTRACTIVE, TRENDY and COOL!
Agradable de tener
- please see attached brief
No debería tener
- PLEASE AVOID the “community” hippie look, the corporate boring look, the bulky supermarkets' logo look!
- Focus on the television portion of it, so please absolutely no representation of a TV!!!!