Pharmacy and Travel Clinic Leaflet
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Resumen de Diseño de Flyer
We are an established pharmacy and gift shop which also runs a travel and vaccination clinic. We have had the same leaflet for a couple of years and would like to refresh it for the following reasons:
We have rebranded our travel and vaccination clinic as Cumbria Travel Clinic with its own dedicated website (www.cumbriatravelclinic.co.uk).
We have made changes to our prices that need to be reflected in the new leaflet.
The original leaflet was a little information heavy as the service was new and we would like the new leaflet to be more visually appealing with the pharmacy side highlighting our services and using the colours of our logo (purple and green) and the vaccination side using the colours of our travel clinic logo (navy blue, light blue, red and white). Logo's are attached in a variety of formats as I have no idea what is most useful.
I will upload some images that may assist with the design, as well as updated text for the pharmacy leaflet and the new prices and text required for the vaccination side. I do not expect all of the images to be used.
The leaflet is to be two-sided, which we will print in A3 and possibly enlarge to use on a large A-Board.
I would like to receive the files in format(s) that can be sent to a printers and also added to our website to display our prices.
I have attached a copy of our existing leaflet for reference.
If any information requires clarification or there are files that you need to improve the design then please let me know and I will try to sort that out.
P.S. The font we usually use now is Orkney
I have an extra requirement if this is possible. On the pharmacy services side of the leaflet I would like the tagline Providing NHS services at the bottom right of the leaflet. It can go on the bottom left if necessary. It doesn't need to be large. It needs to be in the black font (Arial or Helvetica) with the NHS logo in blue. I have attached a link to the NHS logo website and files are now uploaded to give you an idea of what we need.
The Providing NHS services and logo need to be exactly as shown in the uploads. The NHS do not allow their logo to be used creatively.
https://www.england.nhs.uk/nhsidentity/identity-guidelines/service-branding/
Thanks for all the submissions. They were very good but I had to choose one.
Objetivo del mercado(s)
All ages from young students through to pensioners.
Tipo de industria / entidad
Pharmacy
Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Leaflet needs to be professional yet still be bold enough to stand out.
- Premium look using colours stated in brief. Colours differ for pharmacy side and travel clinic side. Please don't mix pharmacy and travel colours
Agradable de tener
- Please use the logos and tie the scheme in with those colours. Where the prices of vaccines are listed they need to be clear
- The Providing NHS services line and logo need to be exactly as shown in the uploads. The NHS do not allow their logo to be used creatively.
No debería tener
- Must not be too informal. No comedy fonts