Can You Help Sell Glass Cabinets with a Banner Ad?

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Este cliente recibió 55 diseños de anuncio de banner de 11 diseñadores. Eligieron este diseño de banner publicitario de MeMe Botrous como el diseño ganador.
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Resumen de Diseño De Banner Publicitario
Our New Zealand-based company designs and sells glass cabinets and display cases. 75% of our customers are other businesses who want to display products in their shop or showroom. The other 25% of our customers are householders who want a glass cabinet for their personal collectables. We have been trading 2 years now, and are expanding rapidly. Our website address is www.showcasesdirect.co.nz.
We have made a strategic decision to focus on online advertising this year. This is because we want to raise our profile to the greatest number of and widest range of people. For now, this means banner advertising on high traffic New Zealand-based websites in an attempt to generate more traffic to our website. The websites we will initially use are www.stuff.co.nz and www.nzherald.co.nz.
We therefore need a set of eye-catching banner ads designed for our online marketing campaign. The three banners required will probably just be variations on a single design.
Banner 1: Top Banner
760x120
Banner 2: Skyscraper
160x600
Banner 3: Medium Rectangle
300x250
Objetivo del mercado(s)
The primary target market will be retailers who have shops and showrooms. They may not yet know they need a showcase.
Tipo de industria / entidad
Advertising
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Showcases Direct logo
"High quality glass cabinets and showcases"
Maybe also "Show your products, not the cabinet"
[Corporate colour is green, as per logo. Secondary colours are orange, purple and grey.]
[Please use New Zealand (British) spelling]
Agradable de tener
- Please view our website and brochure on the Resources page for the look and feel of our company. In particular we like our logo, so it is possible you can take a lead from this. The logo emblem is designed to be evocative of glass.
The logo spot colour is 41,0,70,10.