Non-profit, breastfeeding support organization seeks logo design!
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Este cliente recibió 163 diseños de logo de 50 diseñadores. Eligieron este diseño de logo de Jay Design como el diseño ganador.
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LOGO DESIGN: Breastfeeding Coalition of Placer County
Who We are: A non-profit, volunteer run group focused on supporting and normalizing breastfeeding within Placer County, California
Project Goal: Re-design our logo
Logo Vision
The final design should communicate breastfeeding, support, and have a visual element that ties to our geographic location.
We need a new logo for our non-profit organization. We are a local breastfeeding coalition based in Placer County California (East of Sacramento, below the Sierra mountain range). We serve to provide breastfeeding education to healthcare professionals and also support/educate the community.
We want to create a visual that creates clear identity and recognition. We want local families and healthcare providers to be able to recognize us within the community.
LIKES:
- Modern
- Clean lines
- Easy-to-read font
- Reproducible in multiple mediums (social media, letterheads, signage)
- Reproducible in color (blues/greens - for mountains/river) and black & white
Attached is one concept (designed by a coalition member's spouse). We like the concept (mom & baby, mountains, river), but would like a few fresh interpretations or alternatives. It would be nice to have clearer lines; mom and baby more upright/at a mild angle (rotate current image 60-90 degrees clockwise). Solid font (not comic sans; not outlined). We would also like to see a version that has the image separate from the coalition name. Please show us your ideas!
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Background Information:
(as posted on our website: www.placerbreastfeeding.org)
Mission:
The mission of the Breastfeeding Coalition of Placer County is to promote and support breastfeeding as a vital part of the health and development of children and their families in our communities.
Vision:
To ensure breastfeeding is recognized as the normal method of infant and young child feeding in Placer County; all health care providers in Placer County will be knowledgeable about, promote, and provide support for breastfeeding; and every woman in Placer County will have access to the information, resources and community support necessary to breastfeed for as long as she wishes.
Goals:
1) Improve the access for Placer County families to comprehensive, current, and culturally appropriate breastfeeding care and services
2) Promote breastfeeding awareness and education for health care providers and agencies serving new mothers and their families
3) Inform the public about the existence of breastfeeding support networks
Actualizaciones
Did not meet minimum # designs; many don't meet our request (no image and we requested - mom and baby breastfeeding with goal of adding geographic representation - river/mountains), and many designs are too generic/look the same. We are also gathering feedback from a group of people, so a short extension would help us with overall success
Thank you so much for your submissions.
We have narrowed it down to 4 finalists (who I messaged tonight).
Pending a few more edits, we will be making a final decision in the next 2 weeks!
Sincerely,
The Placer County Breastfeeding Coalition
Added Friday, February 28, 2020
Objetivo del mercado(s)
Pregnant and breastfeeding women (and their families) and healthcare providers in Placer County (California).
Tipo de industria / entidad
Non-Profit
Texto del logo
Breastfeeding Coalition of Placer County
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- The final design should communicate breastfeeding, support, and have a visual element that ties to our geographic location. Incorporate the image of a mother and a breastfeeding baby. Include wording: Breastfeeding Coalition of Placer County
Agradable de tener
- 1) Convey: Breastfeeding Support
- 2) Possibly include images of mountains & river (representing our geographic region - Sierra foothills, Northern California)
- 3) Incorporate the name into the logo OR have an image with coalition name off to the side - open to both layouts