In-Two Logo for apparel brand targeting rowers
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Este cliente recibió 66 diseños de logo de 33 diseñadores. Eligieron este diseño de logo de rtninedesign como el diseño ganador.
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Resumen de Diseño de Logo
I need a logo designed for In Two. The number "2" can be used in place of "Two" . In Two is a brand focusing on apparel for athletes, specifically rowers and crew teams. I would like to stay away from kitschy drawings of oars because they get put on anything anyone does for rowing. We will require a simplified version of the logo in a single color so that it can be easily screen printed. We would need an all black and an all white version. with a transparent background. The logos for the web and other media can include colors. We would like the logo colors to stand out. We have thought about using a combination of tangerine and hot pink, but we are not fixated on that. Obviously these color are very bright and could easily be overdone.
Objetivo del mercado(s)
Athletic fitness minded individuals. competitive athletes specifically rowers
Texto del logo
"In Two"
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo abstracto
Conceptual / simbólico (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Sand serif fonts, no "Varsity" fonts. The brand should have an element of sophistication to it. An identifiable visual graphic logo as well as a word mark that can be used independently.
Agradable de tener
- An example of a brand image we like is track smith, they provide running apparel. The logo can use the spelling of two or the numeral 2, but should probably not use both unless it really add something. From the early submissions it looks like the designers are unfamiliar with rowing. The pictures includes are to give you an idea of what "rowing" looks like and what the target market looks like.
No debería tener
- Serif fonts, script, Big block varsity lettering. Pictures of oars. oars are very over done. Oars as part of something else eg. a boat is fine. Anything overly stereotypically nautical, ie ships wheels etc.. Track smith is a high end retail store, we like their image and their branding. We do not want to steal their rabbit or clone their logo. No rabbits!