CPG Frozen Meals Product Logo Design: The Prepared Kitchen
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Este cliente recibió 72 diseños de logo de 44 diseñadores. Eligieron este diseño de logo de logo_me como el diseño ganador.
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Resumen de Diseño de Logo
Prepared Meals Co. (PMC) is a manufacturing company producing and packaging meals for a variety of customers. We are a single source end-to-end foodservice solution provider. We are in need of a custom logo for our private label frozen meal product line. We would like to see designs that compliment our company branding subtly with color (navy, red, gray) and possibly subtle font. The design should be simple, clean and modern - appealing to a broad and diverse audience. An opportunity to include a designed box or element to include category sales would also be ideal (The Prepared Kitchen - Heat & Serve; The Prepared Kitchen - Oven Ready; etc).
Our Company Logo is attached.
Sketches of potential logos included. Like the simple layouts and color/text alignment. Looking for something a bit more refined.
PMC Navy: 2766
PMC Red: 206
PMC Gray: 425
Objetivo del mercado(s)
C-Stores, Retail Grocery, Big Box/Club Stores
Texto del logo
The Prepared Kitchen
Estilos de logo de interés
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Logo con siglas
Acrónimo o logo tipográfico (solo texto)
Estilos de fuente para usar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Approved name: The Prepared Kitchen ("The" does not need to be weighted the same as "Prepared Kitchen")
Nod/subtle alignment to our company logo - colors and/or fonts (not an exact match)
Simple, modern, clean presentation of fonts
Use of Navy 2766 - but does not need to be main brand color.
Color palette ideally 2 colors - can use additional color for category elements
Agradable de tener
- Tagline: From our kitchen to yours.
Category Add on: add on tag or line to compliment logo mark to identify types of products. (these are not yet defined but will be an add on in the future)
Icon of logo to match (Shortened icon for additional internal branding efforts) (TPK, PK)
Examples:
The Prepared Kitchen - Heat & Serve
The Prepared Kitchen - Oven Ready
The Prepared Kitchen - Bowls
No debería tener
- Hard to read fonts or overly scripted fonts
Icons or focus image/design