• US$250

• 64 diseños

• 36 diseñadores

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Resumen de Diseño de Logo

We are rebranding our company, Behavior Vets. We treat the number one cause of euthanasia in dogs and cats, Brand information:

Mission Statement: Our practice is dedicated to keeping families together and promoting kindness in animal behavior care. We guide behavior journeys with world-class, evidence-informed care to help people and pets achieve their full potential, while educating the world and inspiring compassion and respect for all living beings.

Target Audience:

One on One/Caregivers: Dedicated, kind, empathetic, curious, collaborative, affluent animal caregivers who are interested in changing, investing, and learning more about animal behavior.

Professionals: Dedicated, kind, empathetic, curious, passionate, collaborative, open-minded trainers, veterinarians, and other professionals who are seeking professional development.

Unique Selling Proposition (USP):

Collaborative, gracious, kind, compassion, creativity, flexibility, experience, access to a neuroscientist, behavior analysts, veterinary behaviorists, and other experienced behavior consultants.

Customized to fit the individual needs of the caregiver and the animal and helps make challenging situations more enjoyable.

Willing and able to have difficult conversations, be realistic, and set expectations.

Core Values and Beliefs:

Kindness, harmony, curiosity, compassion, knowledge, concise, empathy, courage, professional, elevated, simplicity.

Brand Personality/Tone:

Open, kind, professional, helpful, fun, intelligent/sophisticated, solution-oriented, supportive coaches/guides.

Key Visual Elements/Symbols:
Vision focused/ symbolism
We LOVED the geometric design
-but I was concerned that it wouldn’t resonate with our audience or say much about how we are/what we do


Emotions/Feelings to Evoke:

Optimism, relief, hero’s journey/adventure, openness to change.

Reflected in logo/brand: wonder, curiosity, hope, resilience.
Do not want feeling of: last stop, desperation.

Competitors:

https://www.instinctdogtraining.com
https://aggressivedog.com/
https://malenademartini.com/
https://absolute-dogs.com/


Motivation to Start the Business:

A drive to keep families together, when it’s safe to do so.
Teach people how to safely interact with animals.
Help people learn about themselves and their relationships through building relationships with animals.

Problem/Need in the Market:

Behavioral problems are a major cause of abandonment, euthanasia, and surrender for companion animals. Many people end up in this situation due to unrealistic expectations, misunderstandings about normal animal behavior, and/or because their pet is complicated medically and behaviorally they feel like they have no other options.
Animal behavior problems are best treated along with a knowledgeable, positive, multi-disciplinary team.

Long-Term Goals: To change the way the world looks and human and animal behavior

Dr. C’s Story
Behavior Vets was founded with a passion for keeping families together and promoting kindness in animal behavior care. The story behind the creation of the company dates back to when the founder, Dr. Christensen, was just 6 years old. At that time, her first dog was rehomed due to behavioral problems, and this experience left a lasting impact. She was determined to help families stay together and keep them safe by becoming a vet behaviorist.

Over time, Dr. Christensen's vision expanded to include a team of trainers, human social workers, and therapists who could provide empathetic, curious, and compassionate care to animals and their families. She believed that by understanding the complexities of the relationships with animals, we can deepen our understanding of human relationships.

Behavior Vets has evolved into a resource for families to feel safer and get the help they need, providing education to the public about how to improve their relationships with animals. Dr. Christensen's goal is to create a world where families can enjoy the companionship of their pets without fear or stress. Through her approach, she promotes a kind and compassionate relationship between animals and their humans.

Behavior Vets continues to grow, with a team of highly trained professionals who are committed to providing the best care possible. The company remains dedicated to keeping families together when possible and promoting kindness in all aspects of animal behavior care.

At Behavior Vets, we are committed to helping pets and their families create a lasting bond. Our team of experienced behavior consultants is passionate about helping pets live their best lives, while also helping their humans experience the joy and love that comes with being a pet parent.

Our new logo, an abstract geometric design, represents our innovative approach to animal behavior consulting. The clean lines and bold shapes reflect our commitment to simplicity and clarity, while the use of purple, pink, and orange colors conveys our energetic and creative spirit.

Overall, our new logo and colors embody the heart and soul of our brand: a team of dedicated professionals who are passionate about helping pets and their families build stronger relationships and enjoy the benefits of a loving and harmonious bond.

Design elements important to us are:
Simplicity: The simpler the logo, the more memorable it will be.
Memorability: It should be able to stand out from the competition and stay in people's minds.
Timelessness: It should be able to withstand the test of time and remain relevant for years to come.
Versatility: should be versatile enough to work in a variety of applications, such as on business cards, websites, and advertising materials.
Unique: should be unique and distinct, setting the brand apart from its competitors.
Color: Want colors that elicit joy, wonder and hope. Should also look great in black and white.

Texto del logo

Behavior Vets

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Mira y siente

Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.

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Requisitos

No debería tener

• There are a lot of cute logos that feature animals in our industry. We want to stand out and avoid the standard approach. Would prefer something more abstract.

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