Loudoun Pride Rebranding - LGBTQ+ Organizational Restructuring and Rebranding
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Este cliente recibió 27 diseños de logo de 12 diseñadores. Eligieron este diseño de logo de damakyjr como el diseño ganador.
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Resumen de Diseño de Logo
We are a local non-profit focused on LGBTQ+ advocacy. We are rebranding after 20 years in service to Loudoun Pride for better, clearer brand recognition. We want people to know we represent our local LGBTQ+ community by seeing our logo. I am looking for something that grabs the attention, is clear and colorful, and that can be re-used and re-formatted for future projects and merchandising. We want to pull elements from our existing logos, but have a fun, unique, and overall more representative logo.
The logo I am imagining is essentially a circular logo (similar to a destination branding), white background, with a broken circle on the outside, with watercolor mountains (old, rounded, Appalachian style - not pointed Rockies style), and a long- small-town streetscape at the base. (see Loudoun Pride Festival logo for streetscape concept). Should incorporate the progress pride flag colors (see Equality Loudoun logo) into the color scheme. And then in black text, font like a slightly rounded alternative to Poppins, 'Loudoun Pride'. And then under it 'Loudoun County, VA.' Also open to other completely different ideas, but should be professional and clean.
ADD: Ive added a mockup of our preference. We'd like the town to be mostly outlines and simple shapes. We'd like to incorporate the windmill from the Loudoun Pride logo somewhere in the town front. We would like the mountains or the overall graphic to have an overlay of the progress pride flag or colors, as displayed in the Equality Loudoun logo.
Objetivo del mercado(s)
LGBTQ+ Community
Texto del logo
Loudoun Pride
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Estilos de fuente para usar
Gustan otros estilos de fuente:
- poppins or similar
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- See description!
Agradable de tener
- Should immediately alert the viewer this is a group dedicated to the LGBTQ+ community. Clean, easy to use, and easily re-used for other projects (Graphics package with all imagery used, fonts, etc a big bonus!)
No debería tener
- Should not be too tacky/bright. Colors should be subtle, yet recognizable. Watercolor is preferred, if possible.