Immersive Fantasy Interactive Company Needs Icon & Logotype

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Este cliente recibió 62 diseños de logo de 30 diseñadores. Eligieron este diseño de logo de Kiwirky como el diseño ganador.
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Exp.Lore is a company that creates expansive interactive environments in which customers play escape room-like games and encounter lively characters portrayed by staff. Our flagship location is to be Gloam Harbor: an up-and-coming fantasy port town (think Dungeons & Dragons, Lord of the Rings) full of adventure and mystery!
We would like an icon and a logotype that is clearly legible at various scales and distances in both color and black & white. We would like to limit the color palette to 2-3 colors + B&W for printing purposes. We are envisioning colors that invoke dusk (such as indigo and muted purple), warm torchlight, and the sea, but we are open to other colors as long as they serve the overall effect.
Ideally the logo will fill the viewer with a sense of wonder and curiosity.
Attached we have included some rough sketches of our preliminary ideas. Feel free to expand on the concepts but don't feel constrained by them. For the logotype we took inspiration from tavern/inn shingles and medieval script writing. We like the way the Gloam subtly looms around Harbor. The icon we have come up with is a foreshortened spyglass with the town's skyline silhouetted in it. It touches on elements of both the setting and the customer experience.
Things to avoid: d20s/dice, puzzle pieces, other imagery common in the escape room industry
Objetivo del mercado(s)
people 18-65 looking for a fun activity & adventure
Tipo de industria / entidad
Interactive Entertainment
Texto del logo
Exp.Lore: Gloam Harbor
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)



Logo abstracto
Conceptual / simbólico (texto opcional)



Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)


Estilos de fuente para usar
Colores
Colores seleccionados por el cliente para ser utilizados en el diseño del logotipo:
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- legibility, correct punctuation and capitalization, excitement and intrigue
No debería tener
- dragons, dice/d20s, keys, locks, puzzle pieces, magnifying glass;