ShoreSwitch. Outsourcing Company Logo Design.
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Este cliente recibió 320 diseños de logo de 125 diseñadores. Eligieron este diseño de logo de RD Brand Architects como el diseño ganador.
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Resumen de Diseño de Logo
I am currently working on a brand for an Offshore HR company called ShoreSwitch. (All one word) The company specialises in recruiting personnel from all over the world and provide them to companies looking to outsource their back office and admin type roles. Our competitors are companies like Outsource Accelerator, Outsourcey, Enshored and Remote Coworker.
We're wanting a simple yet effective logo that is minimalist in design and has a clever use of negative space. The brand is ShoreSwitch with the goal being make the switch to offshore. We would really like a one colour logo in a Dark gray colour, We also have a range of colours we are open to using which I have attached here, but these would be optional only and we prefer a one colour logo. That is wide, So an icon followed by the company name in a font or the word shoreswitch only with some kind of clever negative space element.
I had one concept idea of having waves to represent the shore that form in to an S or two SS's for ShoreSwitch but thats just one idea I had and if it can't be made to work and look really pleasing to the eye then id rather leave it but that is one thought we've had.
- Landscape orientation
- Optionally Incorporate waves into the design
- Optionally Include two letter 'S'
- Utilize negative space creatively
I'm looking for something very simple and iconic. I have attached examples of logos we like from some smaller companies, these are only ideas I am very flexible.
Objetivo del mercado(s)
B2B, Small to medium business owners, HR.
Texto del logo
ShoreSwitch
Estilos de logo de interés
Logo pictórico / combinado
Un objeto del mundo real (texto opcional)
Logo de marca de nombre
Logotipo basado en palabra o nombre (solo texto)
Estilos de fuente para usar
Colores
Diseñador para elegir solo colores en escala de grises para usar en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Negative Space
No debería tener
- Clutter and frills