Multis (Betting App)
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Este cliente recibió 450 diseños de logo de 165 diseñadores. Eligieron este diseño de logo de MX-Design como el diseño ganador.
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Resumen de Diseño de Logo
Objective:
We need a logo that resonates with 27-37 year old Australian punters who use our wagering application, "Multis." The logo should reflect our brand's values of professionalism, simplicity, and a no-fuss approach.
Target Audience:
Demographic: 27-37 year old Australians
Interests: Sports betting, horse racing, wagering, and gambling
Style Preferences: Professional, sleek, simple, to the point, no unnecessary embellishments
Design Style:
Tone: Professional yet approachable
Style: Sleek, modern, and minimalistic
Imagery: Open to abstract or symbolic representations, no overly complex elements
Color Palette:
We are open to exploring various color palettes but have a preference for yellow and black as they convey energy, excitement, and sophistication. Feel free to suggest alternatives that align with our brand values.
Usage:
The logo will be used on our mobile application, website, social media, and marketing materials. It should be versatile enough to work in both digital and print formats.
Additional Notes:
The logo should be easily recognizable and memorable.
We prefer a design that works well in both color and monochrome versions.
No complex gradients or overly intricate details.
In an ideal world, the logo should integrate iconography into the word Multis, for example:
1. Integrating a 'stacking' element of design, weaved into the letter M (given this brand is centred around stacking/combining multiple bets for better odds.
2. Integrating a tick icon into the word in a way that is subtle yet brings the design to life
Actualizaciones
UPDATE:
With regards to design- I would like to flag that minimal iconography is preferred.
Ideally, we would like to integrate design elements into the word Multis itself. Some ideas around this could be:
1. Integrating a tick into the word
2. Integrating a 'stacking' design feature into the M. Given the brand is centered around the stacking / combining of multiple bets, this is a really strong design angle to take.
Added Wednesday, 21 August 2024
Low design quality
Objetivo del mercado(s)
27-37 year old Australian males
Tipo de industria / entidad
betting
Texto del logo
Multis
Estilos de logo de interés
Logo abstracto
Conceptual / simbólico (texto opcional)
Colores
Diseñador para elegir los colores que se utilizarán en el diseño.
Mira y siente
Cada control deslizante ilustra las características de la marca del cliente y el estilo que debe comunicar el diseño de tu logotipo.
Elegante
Atrevido
Juguetón
Serio
Tradicional
Moderno
Atractivo
Profesional
Femenino
Masculino
Vistoso
Conservador
Económico
De Alta Gama
Requisitos
Debes tener
- Black, Blue, Grey, White colour scheme. A logo/Icon integrated with the M to be used on apps. Thinking perhaps 📈 incorporated or cheering like 🙌